G Butters New Release
2025-08-05 03:50:52

Introducing G Butters' New Chocolate Butter Made with Belgian Ingredients!

G Butters Unveils Delicious ‘Chocolat Butter’: A Belgian Fusion



On August 9, 2025, G Butters, a new brand under Godiva Japan, is set to launch its latest product: ‘Chocolat Butter’. This delightful spread, combining premium chocolate and butter, will initially be available at the Godiva butters Gransta Tokyo shop.

Having debuted in May 2025, G Butters has already gained popularity with its offerings such as butter sandwiches, galettes, and financiers. The introduction of Chocolat Butter marks a significant milestone for the brand, merging Godiva’s exquisite chocolate craft with the rich flavors of Belgian fermented butter. This innovative concoction captures the essence of both ingredients, resulting in a unique chocolate butter that transcends traditional spreads.

Chocolat Butter is crafted by melting premium Belgian couverture chocolate and then combining it with softened Ardennes region butter. Once cooled and solidified, it serves as a versatile ingredient that can elevate various dishes and desserts, thanks to its rich flavor profile.

Jean Apostle, a Belgian chocolatier and chef at Godiva, expresses the importance of Ardennes butter, stating, “For us Belgian chefs, butter from the Ardennes is not just an ingredient; it embodies the joy of cooking and provides a myriad of flavors and textures. From crisp pastries to creamy fillings, it adds warmth, richness, and an authentic taste to any dish. The depth of flavor enhances dishes, creating a lingering complexity on the palate. Rooted in dairy traditions, Ardennes butter symbolizes culinary craftsmanship.”

By melding the bittersweet richness of Godiva's chocolate with the creamy texture of Ardennes butter, G Butters has crafted a chocolate butter that truly stands apart. The ‘Chocolat Butter’ with 99% cocoa content has minimal sweetness, making it incredibly versatile for a variety of culinary applications. Spread it on bread, use it to top pancakes or baked sweet potatoes, or even incorporate it as a secret ingredient in curries or as an accent in traditional Japanese wagashi like sesame dumplings.

The ‘Chocolat Butter’ not only adds an extraordinary aroma but also offers a delightful flavor that can transform ordinary meals and desserts into extraordinary culinary experiences. Godiva continues its dedication to chocolate, expanding its possibilities and bringing new happiness to tables everywhere.

An Insight into G Butters’ Choice of Butter


G Butters utilizes post-fermented butter from SOLAREC in the Ardennes, located in southeastern Belgium. The Ardennes boasts a cool, humid maritime climate, rich in rainfall conducive to lush grass growth. The local acidic soil is abundant in minerals and wild herbs, yielding milk infused with complex and aromatic components. The butter used in G Butters products is characterized by a rich sweetness and fragrance, with a smooth and velvety melt-in-your-mouth experience.

Additionally, the butter features an intense aroma from grass-fed cows and a lingering finish, creating a luxurious tasting experience. The product is derived from milk obtained from cows raised in compliance with EU animal welfare standards, ensuring a high-quality ingredient.

Product Overview


  • - Product Name: G Butters Chocolat Butter 99% Cocoa
  • - Release Date: August 9, 2025
  • - Where to Buy:
- From August 9, 2025, at Godiva Butters Gransta Tokyo, 1-9-1 Marunouchi, Chiyoda, Tokyo
- Pop-up store available until August 31, 2025
- Available from September 1, 2025, at G Butters Tobu Ikebukuro Store and selected limited-time locations
  • - Price (including tax): ¥1,080 / 38g

Cooking Suggestions


(Images are for illustration purposes only)

About G Butters


G Butters was born as a new brand aiming to explore the delicate balance between Belgian chocolate and fermented butter, offering elevated baked goods that promise indulgence and sophistication. Since opening its inaugural limited-time store, the brand has expanded to renowned department stores nationwide. In July 2025, the brand underwent a name change from Godiva Butters to G Butters, marking the launch of its first permanent store in Tobu Ikebukuro.

The unique blend of chocolate and butter allows both ingredients to shine, creating a gentle yet sophisticated taste that defines G Butters.

For more information, visit G Butters Official Website.


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Topics Consumer Products & Retail)

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