#USA #Plano, Texas #RKD Group #Harvesters #Forgotten Harvest

RKD Group Collaborates with Forgotten Harvest and Harvesters

In a significant move to enhance fundraising efforts, RKD Group, a top-tier marketing and fundraising agency, has announced partnerships with two key organizations in the food support sector: Forgotten Harvest and Harvesters—The Community Food Network. This initiative aims to bolster integrated fundraising strategies and foster donor growth to combat hunger.

Strengthening Community Engagement

As communities face increasing challenges related to food insecurity, RKD Group's involvement is crucial. Their collaboration with Harvesters focuses on multichannel marketing tactics that are designed to deepen donor relationships and accelerate sustainable growth. According to Kevin Jones, the CEO of RKD Group, the compnay's aim is to strengthen donor engagement and expand fundraising performance to support the impactful work of these organizations.

Autumn Parrott, Chief Philanthropy Officer of Forgotten Harvest, emphasized the importance of refining their fundraising strategy to support long-term growth. Their mission is clear: to aid families in need across the metro Detroit area by rescuing surplus food and redistributing it through local charities. With the operational expertise of RKD Group and Heller Consulting, Forgotten Harvest seeks to enhance its direct mail fundraising while optimizing data and operational processes.

Tackling Hunger with Multichannel Approaches

Harvesters, which provides food assistance to over 600 nonprofit agencies, including food pantries and community kitchens, looks to similarly benefit from RKD's strategic approach. The organization, which spans a 27-county area across northwestern Missouri and northeastern Kansas, intends to utilize multichannel fundraising strategies to increase donor engagement and improve access to nutritious food for families in need.

Elizabeth Keever, Chief Resource Officer of Harvesters, expressed enthusiasm for the partnership, highlighting its potential to make long-term impacts on the communities they serve by ensuring reliable access to food resources. Their sustainable approach addresses not just the immediate need but also the underlying issues contributing to hunger.

About the Organizations

RKD Group has made a name for itself as North America's premier marketing partner for nonprofits. Its expertise extends beyond direct mail to include digital fundraising, analytics, and creative services, all tailored to help nonprofits enhance their donor relationships and boost fundraising capabilities.

Both Forgotten Harvest and Harvesters exemplify the mission-driven nature of nonprofits dedicated to alleviating hunger. Forgotten Harvest's work in Detroit reflects a commitment to tackling food waste while providing essential services to the underserved, while Harvesters focuses on mobilizing community resources to create equitable food access, assisting nearly 226,000 individuals each month.

In conclusion, the partnership between RKD Group, Forgotten Harvest, and Harvesters signifies a collective commitment to enhancing the capacity of nonprofit organizations to meet community needs. This strategic alliance not only aims to address immediate hunger relief but also to foster a sustainable support system that encourages donor involvement and collaboration within the sector.

For more information about these organizations and their impactful work, visit RKD Group, Forgotten Harvest, and Harvesters.