Free Seminar for Bridal Industry Leaders on Utilizing AI for Increased Customer Engagement

Unlocking Bridal Business Growth: Free Seminar Overview

As the peak sales season of 2026 approaches, many businesses in the bridal industry are likely pondering how to effectively optimize their customer engagement strategies. In response to this critical time, a free seminar aimed at bridal industry decision-makers will be held on August 28, 2025. This session, hosted by Papurea Co., will showcase the latest techniques in utilizing AI and tackling customer cancellation issues.

Who Should Attend?

The seminar is ideally suited for:

- Bridal businesses eager to improve customer engagement costs and conversion rates.
- Organizations looking to reassess their customer acquisition expenses and explore innovative ways to attract clients.
- Companies wanting to shift their marketing strategies from reliance on external media to focusing on self-acquisition.
- Anyone interested in effective video advertising strategies and impactful case studies in the bridal sector.

Seminar Agenda

Part 1: Enhance Reservations with Full-Funnel Strategies and AI Utilization

In this section, the speaker will cover the fundamentals of full-funnel marketing strategies, critical points for creating an advertising budget ahead of the 2026 season, and showcase successful examples of web advertising driven by AI technology.

Topics covered include:

- Full-funnel customer acquisition strategy fundamentals.
- Key budget allocation tips for advertising in 2026.
- Latest examples and methodologies for utilizing AI in digital advertising.

Please note that part of this content may overlap with previous seminars, so we kindly ask for your understanding when registering.

Part 2: Preventing Reservation Cancellations—Enhancing Attendance Rates

This segment aims at providing actionable insights to minimize cancellations, emphasizing techniques that can be implemented immediately:

- Follow-ups post-reservation that resonate with Generation Z.
- Four creative strategies to reduce attendee cancellations.

Please be aware that the agenda and content might be subject to minor changes.

Featured Speakers

Ayaka Noma

Media House Holdings Co.

With about six years in the industry, Ayaka has excelled at agency sales for major media outlets, turning out successful customer acquisition projects and managing campaigns. She has been recognized as the youngest sales manager and now provides extensive consulting support focused on web advertising for bridal venues, equipped with expertise in data analysis and web analytics.

Huki Yamaguchi

Papurea Co.

Starting in a top wedding venue in 2017, Huki achieved the national highest conversion rate among peers, leading to his swift advancement within the company. He has played a significant role in enhancing the venue's profit by approximately 400% and continues to innovate marketing strategies with technology intervention at Papurea, striving for the betterment of the bridal sector at large.

Seminar Logistics

- Date: August 28, 2025, from 1:00 PM to 2:30 PM (JST)
- Location: Hosted online via Zoom (access information will be emailed prior to the seminar).
- Limited to: 30 companies (pre-registration required).
- Possible Postponement: Please note that if the attendance number does not meet the requirement, the seminar may be postponed or canceled.

Eligibility for Free Attendance

This seminar is aimed at individuals involved in the management, advertising, or marketing sectors of wedding businesses, including hotels, guest houses, and specialty venues.
We kindly ask individuals from competing companies to refrain from attending.

Registration

To register, please complete the entry form at the following link: Registration Form

All personal information collected through the registration process will be carefully managed in accordance with our privacy policy, and will solely be used for the seminar's purposes regardless of your attendance status.

About Media House Holdings

Media House Holdings aims to invigorate small and medium-sized enterprises across Japan by addressing critical operational challenges, particularly in human resources and customer engagement. The company operates through three strategic divisions: HR Tech (recruitment support), Mar Tech (web marketing and bridal promotion), and Creative Services (advertising production).

Our bridal promotion sector is focused on web-based client acquisition strategies to shape the future of the bridal industry. Our team comprises numerous industry-expert consultants along with certified professionals in web analytics, utilizing a variety of tools to optimize advertising effectiveness. Additionally, with our creative talent pool, we provide high-quality content such as videos, landing pages, and banners.

Recently, Media House Holdings garnered national recognition from Google, winning the top awards in three categories at the 2024 Agency Excellence Awards, including exceptional achievements in the bridal segment for creative utilization and media integration. We remain committed to delivering the best solutions while consistently providing value to our clients as they navigate the evolving landscape of bridal marketing.