Fee Brothers Expands Offerings with New Larger Size of Fee Foam® for Mixologists

Introduction

Mixologists around the globe continuously strive for excellence in their cocktails, and for many of them, the standard is set by Fee Foam®. This premium cocktail foamer has earned the trust of countless bartenders for its reliability and innovative approach to drink crafting. Recently, Fee Brothers has announced the launch of a larger 375ml bottle of Fee Foam®, a product noted not just for its functional benefits but for its versatility in cocktail presentation.

The Evolution of Fee Foam®

Fee Foam® has become an essential tool behind every bar, lauded for its ability to transform any shaken cocktail into a visually stunning masterpiece. With just a few drops, mixologists can substitute traditional egg whites, creating that perfect frothy top that enhances both the drink's appearance and texture. The user-friendly and vegan-friendly formula has established Fee Foam as a staple in numerous cocktail recipes, from a classic pisco sour to an elegant espresso martini.

The Need for a Larger Bottle

In response to feedback from industry professionals, Fee Brothers recognized the necessity for a larger product offering. Bars often consume Fee Foam® quickly, resulting in the demand for more efficient packaging. Jon Spacher, CEO of Fee Brothers, emphasizes this point: ‘Mixologists have told us that Fee Foam is cleaner, faster, and more shelf-stable than conventional egg whites.’ The new 375ml bottle not only meets this demand but also offers a more cost-effective solution for busy bartenders.

A Fresh Look

Along with the larger size, Fee Foam® will feature a refreshed label design that symbolizes the brand’s evolution and legacy. This new look combines modern aesthetics with traditional elements, encapsulating the spirit of a family-owned business that has thrived for over 160 years. Spacher notes, ‘We’re excited to share a refreshed label that celebrates both our history and our ongoing innovation.’

Global Standard in Foaming

The introduction of the 375ml bottle cements Fee Foam®'s status as a global standard among cocktail foaming agents. Its ability to maintain performance across various climates has enhanced its reputation worldwide. Fee Brothers continues to provide beverage professionals the means to create exceptional cocktails while simplifying their tasks. The 150ml bottle will still be available, ensuring all preferences are catered for.

Commitment to Quality

Founded in 1864, Fee Brothers is a fifth-generation family business renowned for crafting premium bitters, botanical waters, and cocktail mixes. Their commitment to quality is evident in every bottle of Fee Foam® and any of their other offerings, contributing to an impressive legacy within the beverage industry. The company celebrates tradition while embracing innovation, making them a beacon of craftsmanship.

Conclusion

As Fee Brothers launches this larger format for Fee Foam®, it not only provides a solution to a pressing need in the mixology community, but it also underscores their commitment to quality and tradition. By delivering a more functional product with enhanced aesthetics, Fee Brothers takes another step forward in their mission to elevate the drinking experience for all. To discover more about Fee Foam® and other products, visit their official website at www.feebrothers.com.