Hisense Launches Innovative AI-Powered Companion Living at IFA 2026

Hisense's Vision of Companion Living: A New Era of AI Integration



At IFA 2026, Hisense, a prominent player in the consumer electronics and home appliance markets, unveiled its groundbreaking concept of "Companion Living" under the slogan "Innovating a Brighter Life." This initiative seeks to weave artificial intelligence into daily routines, leveraging its proprietary V AIOS and the AI Companion Suite to facilitate smarter living.

The Core of V AIOS



V AIOS represents the next leap in the evolution of Hisense's VIDAA OS, emphasizing four primary AI capabilities: sensing, thinking, communicating, and executing.

  • - Sensing: The system can perceptively identify users, devices, and environmental elements.
  • - Thinking: It smartly understands context and user intentions.
  • - Communicating: It enables seamless interaction between users and devices across different platforms and environments.
  • - Executing: The operating system can take actionable steps based on user preferences and situational factors.

Together, these features create a more human-centered interface, fostering an intuitive and intelligent living experience that adapts to individual needs.

AI Companion Suite Enhancements



Building on the V AIOS architecture, the AI Companion Suite integrates intelligence into three key areas of everyday life: cooking, laundry, and air management.

1. Revolutionizing Cooking


In the culinary space, the AI Companion Suite transforms kitchen activities into a hassle-free experience. By analyzing personal food preferences and available ingredients, the system can suggest tailored meal options. It connects various appliances—such as refrigerators, ovens, and more—to recommend recipes and guide the cooking process, turning what you have into a delicious dinner tailored just for you.

2. Smart Laundry Management


Similarly, the AI innovations extend to laundry tasks. By recognizing different fabrics and their care requirements, the system takes the guesswork out of garment maintenance. It ensures optimal washing and drying conditions, treating each piece of clothing according to its needs and promoting longevity and care for your wardrobe.

3. Enhancing Living Spaces


The UR9, designed as a smart hub, signifies the integration of comfort with energy management. It intelligently adapts airflow and environmental conditions based on user presence and preferences, creating a conducive and harmonious living space.

Global Partnerships and Future Aspirations


Hisense doesn’t just focus on home technology; the company also recently announced its partnership with UEFA EURO 2028, marking its fourth consecutive collaboration with a major European sports championship, following its partnerships in 2016, 2020, and 2024. This commitment highlights Hisense's vision to enhance everyday living while also engaging with audiences on a global stage through sports.

Hisense's Legacy and Future


Founded in 1969 and operating in over 180 countries, Hisense has built a reputation as a leader in consumer electronics, particularly in multimedia products and home appliances. According to Omdia, Hisense has ranked first globally in the large-screen TV segment from 2023 to mid-2026. The brand is also recognized as the pioneer of RGB MiniLED technology, continually advancing innovations in the display sector. As the official sponsor of the FIFA World Cup 2026, Hisense is dedicated to using its technological advancements and global partnerships to foster a closer connection with consumers.

Through the vision of "Companion Living," Hisense aims not just to incorporate technology into homes but to enhance the way people interact with their environments. The introduction of AI into everyday activities redefines the role of smart devices, making them proactive facilitators of a better, brighter living experience.

Topics Consumer Technology)

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