#Japan #Tokyo #E-Commerce #customer engagement #LTV Strategies

Building Connections: Seminar Overview

On November 11, 2025, a pivotal seminar titled 'Building Connections with New Customers and Enhancing LTV: The Latest Trends in Effective Marketing' will be hosted. This event is organized by Uru Net Advertising Co., Ltd., an innovative player in the Japanese D2C (Direct to Consumer) market, particularly in cosmetics and beauty sectors, which are grappling with intense competition for customer acquisition and maximizing customer lifetime value (LTV).

Importance of LTV Maximization

In today's rapidly evolving market, the ability to acquire customers is just the beginning. Businesses must excel at fostering long-term relationships that enhance customer loyalty and LTV. This seminar aims to provide actionable insights and strategies from industry leaders to address these challenges. Let's delve into what participants can expect from the event.

Seminar Structure

The seminar comprises three key sessions, each focusing on different aspects of marketing and e-commerce strategies:

Session 1: Enhancing ROAS through Customer Engagement

Title: 'Specific Methods for Building Customer Connections and Improving Upsell Rates to Guarantee a 100% Increase in ROAS'

Speaker: Kato Koichi Leo, President and CEO of Uru Net Advertising

In the first session, Kato will unpack techniques to not only attract new customers but also to build long-lasting relationships that translate into increased sales.

Session 2: Uncovering the Dual Nature of E-Commerce

Title: 'Discovering the Other Side of E-commerce Moats: Strategies for Increasing LTV'

Speaker: Ayaka Higashida, General Manager of E-commerce Channel Strategy Department at Opt Co., Ltd.

Ayaka will share insights into how e-commerce platforms can offer more than just a sales channel, unveiling strategies to enhance customer experiences and thus boost their LTV.

Session 3: The Dominance of TikTok

Title: 'The Future Lies with TikTok: A Comprehensive Comparison of Winning Strategies in Japan and China'

Speaker: Takahashi Sota, CEO of Uru Cross-Border E-commerce

As trends shift towards video content, this session will explore how businesses can leverage TikTok for marketing success, stressing the necessity of adapting to the new age of digital marketing.

Networking Opportunity

Post-seminar, attendees can join a networking session aimed at fostering connections among participants and providing a platform for direct consultation with the speakers.

This meetup presents a great opportunity for fostering valuable industry connections and sharing insights in a more casual setting, making it a highlight for business owners looking to improve their marketing strategies.

Seminar Details

• - Date: November 11, 2025, from 16:00 to 19:00 (Networking from 18:00)
• - Venue: Opt Co., Ltd., Tokyo Chiyoda, 6 Yobanchou, 5th Floor DIGITAL HALL
• - Target Audience: Business owners only
• - Capacity: 100 participants
• - Networking Fee: 2,000 yen

In concluding, Uru Net Advertising Co., Ltd. continues its commitment to boosting the growth of D2C e-commerce enterprises by maximizing advertising effectiveness and directly contributing to increased revenue.

Company Overview

Name: Uru Net Advertising Co., Ltd.
Stock Code: 9235 (TSE Growth Market)
Head Office: Fukuoka City, Fukuoka Prefecture, Japan
Website: Uru Net

For further inquiries regarding the seminar, please reach out to the seminar management office via email at [email protected].