Japanese Green Tea Culture Thrives in Paris Through Seminar and Community Engagement

Japanese Green Tea Seminar in Paris: A Cultural Exchange

Tokyo Handaen Tea Shop, a specialized Japanese tea retailer based in Suginami, Tokyo, recently held an engaging seminar titled "Le sencha 日本の煎茶文化～体験セミナー Découverte du thé vert japonais" on February 21, 2026. The event took place at the Maison de la culture du Japon à Paris, a prominent venue dedicated to the promotion of Japanese culture in France. This seminar was part of a broader initiative to spread awareness of Japanese tea culture globally.

Growing Interest in Japanese Tea

In recent years, the world has witnessed a burgeoning interest in Japanese tea, and Tokyo Handaen has taken on the mission of sharing the unique flavors and joys of this beverage both domestically and internationally. With the aim of passing on traditional tea culture to future generations, the shop organized this workshop in one of Europe’s prime cultural hubs.

Seminar Highlights: An Immersive Experience

The seminar was structured into three sessions, accommodating a total of 18 participants, each session fully booked shortly after opening for reservations. Feedback from local organizers indicated a high level of enthusiasm among the attendees.

Engaging Lectures

The workshop featured stimulating lectures that detailed the various classifications of Japanese green tea and explored the distinct characteristics of tea leaves based on their steaming process. Participants were keen to learn and experience the intricacies behind each type of tea.

Sensory Surprises

Attendees were treated to a sensory experience that went beyond their expectations. As they sampled the teas, many expressed amazement at the complex aromas and deep flavors that contradicted their preconceived notions based solely on the tea's color, or "水色 (suishoku)."

Hands-on Brewing Experience

For many, the highlight was the opportunity to brew tea themselves using traditional kyusu teapots. Each participant got hands-on experience of the careful art of preparing tea, allowing them to appreciate the skill involved in this time-honored practice.

The positive response confirmed the workshop's success, with high satisfaction ratings from participants. The warm reception reflected a genuine interest in integrating Japanese tea culture into local lifestyles.

Future Plans: Sydney Store Opening

Looking ahead, Tokyo Handaen is excited to announce plans for its first overseas store in Surry Hills, Sydney, set to open in July 2026. Building on the interest generated from seminars like the Paris event, the company is dedicated to creating a unique, experiential space where tea lovers worldwide can immerse themselves in the culture and flavors of Japanese tea.

To help fund this new venture, Tokyo Handaen launched a crowdfunding campaign running from March 20 to April 20, 2026, with a goal of raising 3 million yen. The funds will primarily support renovation costs for the Sydney location. Rewards for supporters include various Japanese tea products and locally-inspired treats.

For details on the crowdfunding campaign, you can visit CAMPFIRE.

Tokyo Handaen Tea Shop Overview

Founded in March 1947, Tokyo Handaen operates primarily in Suginami and is committed to the art of Japanese tea. The shop offers over 50 varieties of Japanese tea, including seasonal selections, with locations in Asagaya and Ogikubo. For those interested in exploring online, Tokyo Handaen provides an easy shopping experience through their official website and social media platforms:

In conclusion, the Paris seminar marked a significant step in promoting Japanese tea culture abroad, demonstrating the community's enthusiasm for learning and engaging with this cherished tradition. Tokyo Handaen continues to pave the way for a flavorful future, eager to share the joy of Japanese tea with a diverse global audience.