#Japan #Saitama #Xiaomi Japan #Suzuki Keita #Sporting Event

Xiaomi POP RUN JAPAN 2025: A Fusion of Tech and Sport

On September 23, 2025, Xiaomi Japan held the much-anticipated running event, Xiaomi POP RUN JAPAN 2025, at Saitama Stadium 2002. This unique occasion attracted a total of 270 participants eager to embrace a day filled with both camaraderie and competition. The event featured renowned guest and former soccer player Keita Suzuki, who engaged the participants with his experience and insights into health and fitness.

Highlights of the Event

Opening Ceremony

The day kicked off with an inspiring opening ceremony where Keita Suzuki and Akihiko Adachi, head of product planning at Xiaomi Japan, spoke about the importance of running and health. During a lively talk session, they introduced the new Xiaomi Smart Band 10, showcasing how it can benefit both runners and those looking to enhance their overall well-being through various user cases. Suzuki emphasized, "The Xiaomi Smart Band 10 is lightweight and comfortable enough to forget you’re wearing it while running. It accurately monitors heart rate, making it perfect for first-time smart band users."

Adachi added, "Xiaomi offers a wide range of products designed to enhance everyday life, from smart bands to smart home devices. We aim to create a world where Xiaomi is present in every aspect of life," highlighting the brand's future vision.

Exclusive Stadium Tour

Participants who signed up through a lottery system could embark on a VIP stadium tour that included access to areas that are typically off-limits, such as the player's lounge, locker rooms, and warm-up areas. The experience allowed guests to interact with staff and take memorable photographs. Many expressed excitement, with comments like, "Seeing the locker room gave me a real feel for the pre-game atmosphere" and "I gained insights into stadium operations that I never imagined I would learn!" These tours enhanced the overall experience, making it a beloved aspect of the day.

The Running Experience

The running event itself took place on the impressive stadium grounds, which featured a 2.5 km lap course. Participants could choose between running distances of 2.5 km or 5 km based on their fitness levels. At the start, Suzuki helped officiate the run with a pistol shot that rang through the stadium. Participants of all levels—from well-experienced runners to first-timers—enjoyed the exhilarating atmosphere of the stadium.

It was notable that many runners wore the Xiaomi Smart Band 10 to track their pace and heart rate in real-time. After completing the run, Suzuki honored participants with medals, creating memorable moments for everyone involved.

Exciting Raffle Draw

Post-run, an exclusive raffle was held for those who filled out a questionnaire. The prizes included various Xiaomi products, such as the Redmi Pad 2 and the Xiaomi Smart Projector L1—showcasing Xiaomi's commitment to promoting a smart lifestyle. The energy was high, and attendees were thrilled to take home exciting prizes after an evening filled with achievements and fun.

Event Summary

• - Event Name: Xiaomi POP RUN JAPAN 2025
• - Date: September 23, 2025
• - Location: Saitama Stadium 2002
• - Guest: Keita Suzuki

About Keita Suzuki

Keita Suzuki, born in 1981 in Shizuoka, is a former member of the Japan national soccer team and the current CEO of AuB Inc. He joined Urawa Reds in 2000 and enjoyed notable successes, including winning the J1 Championship and the AFC Champions League. After retiring from professional sports in 2015, he transitioned to business, founding AuB.
Website: AuB Inc.

About Xiaomi Japan

Xiaomi Japan, a subsidiary established in December 2019, introduced cutting-edge smartphones and IoT products to the Japanese market. In addition to smartphones, Xiaomi Japan has expanded into a wide array of IoT devices, including smart bands and smart home products, striving to meet diverse consumer needs with localized options.

In conclusion, the Xiaomi POP RUN JAPAN 2025 not only advocated healthy lifestyles but also showcased how technology could enhance everyday activities, aligning perfectly with Xiaomi's ethos of making innovative tech accessible to everyone.