#Japan #Oita #BAGEL & BAGEL #JFLA Holdings #Oita City

BAGEL & BAGEL Everyday! Pop-Up Event in Oita City

The beloved BAGEL & BAGEL brand is making a tasty appearance in Oita City with its pop-up event named BAGEL & BAGEL Everyday! This initiative is spearheaded by Altego Co., Ltd., a subsidiary of JFLA Holdings, and embodies the philosophy of incorporating bagels into daily meals, providing convenience and flavor.

Event Details

The pop-up will be held at the Amu Plaza Oita, located at 1-14 Kaname-machi, Oita City, from October 24 (Friday) to November 6 (Thursday), 2025. Shoppers can indulge in a variety of offerings tailored specifically for this event. Here’s what you need to know:

• - Venue: 1st floor front event area at Amu Plaza Oita
• - Operating Hours: Complying with the mall's business hours.
• - Pricing:

- Individual Bagels: ¥230 (tax included)
- Set of 5 Bagels: ¥1,000 (tax included)
- Set of 10 Bagels: ¥1,900 (tax included)
- Individual Muffins: ¥250 (tax included)
- Set of 3 Muffins: ¥600 (tax included)
- Original Tote Bag Set: ¥3,000 (tax included)

The diverse selection includes 15 types of bagels and 7 varieties of muffins, allowing customers to find their new favorites. This pop-up aims not just to sell products but to create a delightful experience for each visitor.

About BAGEL & BAGEL Everyday!

BAGEL & BAGEL Everyday! is a sister brand of the original BAGEL & BAGEL, dedicated to offering delicious bagels that are convenient and accessible for everyday consumption. The brand promotes the idea that bagels can be enjoyed anytime, anywhere, making them a perfect addition to your meals. For more details, you can visit the official website at BAGEL & BAGEL Everyday!.

About Altego Co., Ltd.

Established in the heart of Tokyo's Chuo Ward, Altego Co., Ltd. was founded by Shusaku Higaki, who also helms JFLA Holdings. The company specializes in the manufacture and sale of bagels and baked goods, alongside managing dining establishments under its brands. As of September 30, 2025, Altego operates 66 outlets across Japan, which include 27 BAGEL & BAGEL stores and 35 MOMI&TOY'S outlets, along with a few additional locations. You can explore more about the company by visiting their official website.

About JFLA Holdings

The parent company, JFLA Holdings, shares the same location as Altego and focuses on various products including dairy, alcoholic beverages, soy sauce, and gourmet ingredients. Their operations encompass both manufacturing and restaurant franchise management, all guided under President Shusaku Higaki. To learn more about JFLA Holdings, you can check this link.

Be sure to mark your calendars for this exciting event! Whether you're a lifelong fan of bagels or just curious to try something new, the BAGEL & BAGEL Everyday! pop-up provides an opportunity to enjoy fresh, delicious bagels and delightful muffins in Oita City!