Dentsu's Recognition
2025-05-08 05:22:01

Dentsu Promotion Plus Again Recognized as Technology Partner in LINE Yahoo Partner Program

Dentsu Promotion Plus Continues Its Excellence in the LINE Yahoo Partner Program



Dentsu Promotion Plus Inc., located in Minato, Tokyo, has once again been recognized as a Communication Technology Partner by the LINE Yahoo Partner Program for the fiscal year 2025. This prestigious recognition highlights the company’s commitment to delivering specialized support and implementation of marketing solutions provided by LINE Yahoo Corporation, headquartered in Chiyoda, Tokyo.

The LINE Yahoo Partner Program is designed to accelerate the resolution of marketing and customer experience challenges using LINE and Yahoo! JAPAN platforms. This program categorizes partners into various segments including Sales Partners, Technology Partners, Network Partners, and Adtech Partners, each specifically recognizing advertising agencies and service developers that excel in their fields.

Understanding the LINE Yahoo Partner Program



The four main categories of the LINE Yahoo Partner Program include:
  • - Sales Partner: This category has various sub-divisions including certified partners, store promotion partners, and ads operation badge holders.
  • - Technology Partner: This includes communication, advertising, promotional, and LINE mini-app departments designed to offer robust support for technology implementation.
  • - Network Partner: Specifically identifies partners within the LINE advertising and Yahoo! advertising networks.
  • - Adtech Partner: Recognizes partners specializing in effect measurement.

Emphasis on the Technology Partner Category



The designation that Dentsu Promotion Plus received as a Technology Partner is especially significant. It indicates the company’s capability to provide critical technical support for the implementation of various marketing solutions. These include LINE Official Accounts, LINE Ads, the LINE Recruitment Feature, and LINE Mini-Apps.

Evaluation criteria for the Communication Technology Partner designation include the ability to share requirements with LINE Yahoo, adapt to changes in specifications, maintain technical standards, and maintain necessary resources. The most distinguished partners can also receive special recognition as Premier or Advanced partners. Moreover, partners that meet specific performance criteria may receive various solution certification badges.

With this renewed certification, Dentsu Promotion Plus, along with its group, is set to bolster its collaboration with LINE Yahoo Corporation, focusing on resolving customer challenges across a wide range of promotional areas.

This initiative reflects Dentsu's dedication to enhancing their service offerings and ensuring comprehensive solutions that cater to evolving marketing demands. As they strengthen their partnership, clients can expect innovative approaches and exceptional support as they navigate the complexities of marketing in today's digital landscape.

In conclusion, the reaffirmation of Dentsu Promotion Plus as a Communication Technology Partner not only illustrates their proficiency in marketing solutions but also signifies a growing commitment to providing customers with effective tools to address their needs. The recognition is a testament to the company's strategic alignment with LINE Yahoo's vision and objectives.

By continuing to collaborate closely with LINE Yahoo, Dentsu Promotion Plus aims to create more impactful customer experiences, contribute to the evolution of marketing practices, and support their clientele in making significant strides in their business objectives.


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Topics Business Technology)

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