SHIRO SASARAYA's New Rice Snack 'Antorobei' Sells Out Instantly
Instant Success: Antorobei Cookie Sales Surge
The renowned Japanese rice cracker manufacturer, Hinodeya Seika, celebrated its 101st anniversary with the unveiling of its innovative new product, 'Antorobei,' under its specialized brand SHIRO SASARAYA. The launch, which took place on April 21st, saw an unprecedented response as all 700 pre-orders were sold out on the very same day!
A Unique Flavor Offering
Antorobei is a distinctive rice snack that incorporates the exquisite white shrimp, referred to as the
Topics Consumer Products & Retail）
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