Improving Customer Experience
2025-06-25 03:42:08

Enhancing Customer Experience: A Webinar on Back-office Operational Improvements Through Automation and Outsourcing

Enhance Your Customer Experience: Join Our Upcoming Webinar



The Marketing Association Inc., based in Taito, Tokyo, is thrilled to announce its participation in the co-hosted webinar titled "Enhancing Customer Experience: A Webinar on Back-office Operational Improvements Through Automation and Outsourcing". This innovative online seminar is set to take place on July 10, 2025, and is organized by a leading entity in the e-commerce industry, 通販通信.

Addressing Common Challenges


Many businesses face recurring issues that hinder their growth, including:
  • - Manual order processing leading to inefficiencies
  • - Staff resources being tied up in back-office operations
  • - Insufficient quality in customer responses, affecting customer retention
  • - Interest in implementing automation and outsourcing solutions

These challenges can result in customer dissatisfaction, negatively impacting the overall shopping experience and revenue growth. It’s crucial to recognize that an effective back-office operation contributes significantly to customer satisfaction and loyalty.

What You Will Learn in the Webinar


In the webinar, we will focus on the often overlooked but essential area of back-office operations for online shops. Specifically, we will explore the following three key aspects:
1. Order Processing Efficiency: Discover how to streamline order handling using automation tools to minimize delays and errors.
2. Shipping Operations: Learn about logistics strategies that can enhance the quality of purchase experiences and provide timely deliveries.
3. Customer Support Outsourcing: Understand the best practices for outsourcing customer interactions to improve response quality and customer satisfaction.

Each segment will include real-world case studies, providing practical insights into successful implementations.

Special Participation Benefits


Attendees who complete the post-webinar survey will receive exclusive seminar materials from the participating companies. This is a fantastic opportunity to gain valuable knowledge and resources that can help elevate your e-commerce operations.

Webinar Schedule


  • - 13:55: Access Opens
  • - 14:00-14:05: Webinar Begins with Agenda and Survey Instructions
  • - 14:05-14:25: Presentation by CaptSyr: "Learning from Real Life! Advantages of Centralized Management Systems and Automation"
  • - 14:25-14:45: Presentation by HappiLogi: "Enhancing the Quality of Purchasing Behavior Through Logistics Strategies"
  • - 14:45-15:05: Marketing Association Inc.: "How to Outsource Customer Support to Enhance Customer Satisfaction"
  • - 15:05: Survey Collection and Conclusion

Event Details


  • - Date: July 10, 2025
  • - Time: 14:00 - 15:00
  • - Platform: Online (Zoom)
  • - Cost: Free
  • - Sign Up for More Information: Here

About Marketing Association Inc.


  • - Representative: Hirokazu Nakazono
  • - Location: 1-1-15 Ikebana, Taito, Tokyo,
  • - Capital: 17.5 million yen
  • - Business Focus: BPO services including call center operations and e-commerce management

For more information, visit our corporate website:

Don’t miss out on this opportunity to boost your business by improving customer experience through effective back-office management strategies.


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Topics Consumer Products & Retail)

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