Joycal Introduces New Service 'Ikkars': A Modern Solution for Cash Buyers

Joycal's New Service: Ikkars

In an innovative move, Joycal Japan has unveiled its latest service, Ikkars, designed specifically for those who prefer cash payments when purchasing a vehicle. Scheduled to launch on February 4, 2026, this service aims to provide a flexible and budget-friendly option for car leasing while maintaining a focus on upfront costs.

The concept behind Ikkars is simple yet significant. With a sharp decline in the percentage of cash purchases since 2014, Joycal recognized that while many still wish to buy outright without acquiring loans, the reality is that only a limited number of households can afford to use their savings for a new car. The persistent costs associated with car ownership—including taxes, insurance, and maintenance—can often seem overwhelming, especially in rural areas where alternatives like car rental and sharing services are less accessible.

The Challenge of Traditional Car Buying

Research shows that about 60% of car buyers wish to avoid financing options and make cash payments instead. Yet, buying a car outright can drain savings quickly and might not provide the financial security homeowners desire. Additionally, unexpected maintenance costs can create further financial strain on families. As private car use remains integral to daily life, particularly in less urban areas, there is a pressing need for more adaptable purchasing methods.

The Solution: Ikkars

Enter Ikkars, Joycal's thoughtful response to these challenges. This new service retains the structure of their existing NORIDOKI three-year car leasing program but shifts the payment method from monthly installments to a one-time upfront payment. This means that by paying the full lease cost at the start of the contract, customers can enjoy a lower total price compared to traditional leasing options, all available at their convenience.

By allowing customers to use either cash or credit cards for a full payment, Ikkars respects the desire for a hassle-free purchase while including all necessary associated costs—like automobile taxes, mandatory insurance, and basic inspection fees—in a flat rate plan. This approach alleviates the worry of any additional expenses cropping up during the contract period.

Service Highlights

- Service Name: Ikkars (1CARS)
- Launch Date: February 4, 2026
- Applicable Vehicles: All models under the NORIDOKI program
- Payment Methods: Cash or credit card upfront
- Contract Type: Finance lease / Closed-end lease

Accessing Ikkars

Customers will be able to access the Ikkars service via nationwide partner stores or through the official Joycal website, where online applications will be available. Joycal encourages potential users to visit Ikkars Official Site for further details.

Joycal's Vision

From its inception in 2005, Joycal Japan has prioritised empowering communities through car ownership. Their mission—“Hopeful steering for everyone”—embodies the goal of helping individuals navigate their unique paths toward a fulfilling future.

Joycal firmly believes that cash buyers shouldn't feel obliged to spend their money entirely on purchasing material goods. Instead, Ikkars aims to promote a mindset where vehicles are used intelligently at a fixed monthly rate while leaving room for financial investment in life's richer experiences.

As Joycal positions Ikkars to become a standard choice for those preferring cash payments, the potential for enhanced freedom in the car ownership experience is promising. With options like these, the future of car buying could become significantly more liberating for many.