Exploring the Future of Sake Culture with KAORIUM AI
On April 23, 2025, SCENTMATIC, a Tokyo-based company led by CEO Toshiharu Kurisu, showcased its innovative AI technology,
KAORIUM for Sake & Wine, at the Kokubu Sake Exhibition. This event, which aimed to redefine the value of alcoholic beverages while invigorating retail practices, brought together over 250 businesses including local sake breweries and wine producers.
The central theme of this year's exhibition was "Continuing the Future of Sake Culture," anchored by three key pillars: "Tradition and Heritage," "Innovation and Evolution," and "Diversity and Coexistence." These guiding principles formed the foundation for various proposals aimed at boosting sales and attracting new customers for liquor retailers and restaurants. The exhibit was well-received, particularly for the presentation on projected market trends in the alcoholic beverage industry for 2025, which garnered positive feedback from attendees.
KAORIUM for Sake is not just a typical sommelier tool; it leverages AI to articulate the nuances of sake and wine aromas, offering audiences a profound sensory experience. The vision behind this AI system is to enhance the appreciation of sake culture, making it accessible to a broader audience. This ethos resonated with attendees at the Kokubu Sake Exhibition, where many industry professionals had the opportunity to interact with KAORIUM, experiencing firsthand how it clarifies and communicates the often elusive qualities of sake and wine.
Feedback from exhibitors and audience members highlighted the AI's ability to bridge the gap between vague flavor descriptions and tangible experiences. Many praised its functionality as a novel approach to conveying the allure of beverages, ensuring that more people can appreciate the delicate subtleties of sake and wine.
The Kokubu Sake Exhibition Overview
- - Name: Kokubu Sake Exhibition
- - Date: April 23, 2025 (Wednesday)
- - Time: 11:00 AM - 5:00 PM (Last entry by 4:30 PM)
- - Venue: Tokyo Metropolitan Industrial Trade Center, Hamamatsucho 2F - 5F
- - Website: Kokubu Official Site
- - Organizer: Kokubu Group Holdings
What is KAORIUM for Sake & Wine?
KAORIUM for Sake & Wine is an advanced AI system that visualizes the flavors of sake and wine in words, guiding users towards their ideal drink. It addresses common challenges, such as uncertainty in choices and the difficulty in discerning flavor differences, offering an enriching experience for both newcomers and aficionados alike.
The AI employs extensive language data along with human sensibilities to match flavor profiles with individual preferences. By simplifying the communication of flavor distinctions through accessible language, KAORIUM enhances the overall dining experience, allowing patrons to delve deeper into their tasting journeys. For restaurant operators, SCENTMATIC has also tailored a menu tablet solution to facilitate this process, inviting users to explore the world of sake comfortably.
About SCENTMATIC
Founded in 2019, SCENTMATIC is a design group focused on co-creating olfactory experiences through its AI system that transforms scent into language. The company is dedicated to the digitalization of the sense of smell, enriching various industries by evolving human sensibilities through olfactory experiences.
CEO: Toshiharu Kurisu
Address: 4-22-7 Ebisu, Shibuya Ward, Tokyo, 150-0013, Japan
Website:
SCENTMATIC Official Site