Katerina Cirilli Takes the Helm as Co-CEO of Saltbox Amid Expansion Plans

Saltbox Names Katerina Cirilli Co-CEO



On October 16, 2025, Saltbox, a logistics platform dedicated to supporting small and emerging businesses, made a significant announcement regarding its leadership structure. Katerina Cirilli will be stepping into the role of Co-CEO alongside the company's founder and current Executive Chairman, Tyler Scriven, effective from July 1, 2025. This strategic move not only signifies confidence in their leadership but also paves the way for Saltbox's ambitious national expansion.

Transitioning to Co-CEO Structure



Tyler Scriven expressed his confidence in Cirilli, stating, "Katerina has been at the heart of Saltbox's journey for more than four years." Her instrumental leadership has been crucial for the company's culture and operations, especially during a phase of rapid growth. As the organization prepares to expand its footprint, Cirilli’s new position is likely to amplify Saltbox's impact on the logistics industry.

Cirilli has been pivotal in shaping the company during her tenure, which includes managing operations and enhancing member experience. With a robust background in logistics and operations from past experiences at Shipt, where she was Vice President of Operations, Cirilli comes equipped with the skills necessary to propel Saltbox's mission forward. Her experience extends to significant roles at companies like TEKsystems and Target, where her expertise in operational efficiency and people management was honed.

A Shared Vision for Growth



In her new role, Cirilli will concentrate on the strategic direction and customer satisfaction, while Scriven will focus on capital strategy and real estate expansion. The Co-CEO model reflects Saltbox's commitment to fostering stability while aggressively pursuing growth opportunities. This includes democratizing logistics, making it more accessible and affordable for all entrepreneurs.

In her own words, Cirilli remarked, "I'm honored to step into this role at such a pivotal moment for Saltbox." She emphasized the company's dedication to unlocking entrepreneurs' potential by providing the necessary logistics support for their growth. This leadership evolution comes at a time when demand for logistics services is escalating, aided by new partnerships and noteworthy expansion plans.

Plans for National Expansion



Looking ahead, Saltbox aims to enhance its network while introducing new solutions tailored to the needs of small business owners. This strategic growth is not only essential for Saltbox but plays a significant role in supporting the broader community of entrepreneurs across the nation. As a company that was founded in 2019 and has already established itself in eight major U.S. markets, the future looks promising.

Designed as a modern operations hub, Saltbox seeks to alleviate traditional barriers associated with warehousing and fulfillment for growing brands. Cirilli's leadership marks a transformative step toward achieving operational excellence and a deeper connection with the entrepreneurial community. The expectation is that as Saltbox continues to expand, it will serve as a vital link in the logistics chain for many small and emerging businesses.

Conclusion



As Saltbox transitions into this new era under the combined leadership of Cirilli and Scriven, the logistics platform is equipped to navigate future challenges and seize upcoming opportunities. The company's mission remains clear: to support entrepreneurs with adaptable logistics infrastructure so they can focus on scaling their businesses without the burdensome logistics concerns. This alignment of leadership and vision presents a hopeful outlook for Saltbox and its community of users who aspire to thrive in today's competitive market.

Topics General Business)

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