Dodge Unveils Exciting New Customization Options for Charger Models

Dodge Enhances Charger Models with New Customization Options

In an exciting announcement for automotive enthusiasts, Dodge has revealed two striking factory-customization options for the 2026 Charger Scat Pack and Charger R/T models. This initiative focuses on delivering enhanced personalization for owners of these powerful vehicles. The new choices include a stealthy Satin Black hood graphic and eye-catching dual stripes featuring the distinctive Fratzog logo.

Customization That Resonates

Dodge is taking a bold step forward in allowing drivers to tailor their SIXPACK-powered vehicles. According to Matt McAlear, CEO of Dodge, the company acknowledges the desires of its passionate fanbase for more personalization options, and these new additions represent just the beginning. "Our enthusiasts want personalization options, and the Fratzog dual stripes and new Satin Black hood graphic are just the beginning in turbocharging customization for the SIXPACK," he noted.

The Satin Black hood graphic serves as a high-contrast accent point against the Charger's diverse color palette, emphasizing its sculpted power dome. Situated centrally on the hood, this graphic extends to the unique SIXPACK hood bezel, encapsulating the essence of muscular performance and modern design that the Charger embodies.

Fratzog Dual Stripes

Complementing the hood graphic, the Fratzog dual stripes add a splash of flair to the Charger. These vibrant stripes, enriched with red trim accents, feature a repeating Fratzog logo pattern, unique for the Dodge brand's next-gen vehicles. Initially offered on Charger Daytona models, these stripes are compatible with both glass and steel-roofed Chargers, allowing occupants to enjoy the logo pattern even when looking through the rooftop.

The MSRP for the Satin Black hood graphic starts at $395 while the Fratzog dual stripes are available at an initial cost of $1,695. These options join a comprehensive list of exterior and performance accessories available through Mopar, including bodyside graphics, performance cat-back exhaust kits, and various interior enhancements.

Charger’s Performance Lineup

The 2026 Dodge Charger lineup is creating significant buzz across the automotive industry as it includes multiple powertrain options designed for performance and efficiency. Highlighted among these options is the 550-horsepower twin-turbocharged SIXPACK-powered Charger Scat Pack, celebrated for being the most powerful vehicle under $55,000. There's also the 420-horsepower twin-turbo SIXPACK-powered Charger R/T, recognized for offering the highest standard horsepower among muscle cars.

Dodge's latest electric offering, the 670-horsepower all-electric Dodge Charger Daytona Scat Pack, is being hailed as the world's quickest and most powerful muscle car, emphasizing Dodge's commitment to innovative performance across all power types.

Additionally, every Charger variant comes standard with all-wheel drive, a significant feature that enhances driving stability and control, available in both two-door and four-door configurations. This ensures that performance enthusiasts can choose a style that suits their personal taste.

Dodge has fostered a legacy of high-performance vehicles for over 112 years, continuing to push the boundaries of what's possible in the automotive sector. With its commitment to personalization and cutting-edge performance, the Charger remains a symbol of the brand’s relentless pursuit of power and prestige.

To explore the full lineup of new Dodge Charger models and accessories, enthusiasts can visit Dodge.com.

As Dodge strides into the future with its exciting range of vehicles, it exemplifies how the spirit of American muscle can evolve while maintaining its core identity. These latest updates not only enhance the aesthetic appeal of the Charger but also provide an unparalleled driving experience, keeping the brand at the forefront of the automotive industry.