#Japan #Tokyo #Crowdfunding #WeCanDoIt #SocToc

WeCanDoIt's Remarkable Success in Crowdfunding

WeCanDoIt, based in Nerima, Tokyo, is gaining attention for its online supermarket service, SocToc, which specializes in bulk purchases from Costco's wide range of products. As of May 12, 2024, the company has successfully surpassed its crowdfunding goal, raising a remarkable 15.3 million yen, significantly higher than the initial target of 10 million yen. The crowdfunding campaign, utilizing equity-based crowdfunding through FUNDINNO, will remain open until May 19, 2024, or until it reaches the maximum goal of 60 million yen.

This crowdfunding initiative demonstrates the value that SocToc provides to its users, particularly in a rapidly changing society where busy households, especially dual-income families, find it increasingly challenging to manage their time effectively for grocery shopping. The urge for convenience has never been higher, and SocToc addresses that demand excellently.

Benefits for Investors

Successful contributors to this crowdfunding campaign will not only support a valuable service but will also receive exclusive benefits. These include coupons for purchasing approximately 1,000 different Costco items available through SocToc, as well as a shipping option that enables delivery across the nation. The significance of these rewards underlines the emphasis WeCanDoIt places on rewarding its investors and creating a sustainable business model.

Why SocToc Stands Out

SocToc’s unique business model, focusing entirely on bulk buying, has proven advantageous amidst the challenges faced by quick-commerce competitors who have struggled with customer transactions and shipping costs. The platform has achieved a remarkable average order value of about 15,000 yen, which is around seven times higher than industry averages, leading to exceptional customer retention rates nearing 50% from its launch date.

Since launching the service in 2023, SocToc has rapidly grown, building a robust online presence and logistics network that allows customers to conveniently order bulk items from the comfort of their homes. Over the past two years, the user base has surged, exceeding 26,000 members, validating the service's effectiveness and market need.

Addressing Modern Household Challenges

As the number of dual-income families in Tokyo's 23 wards has increased dramatically from 58.4% in 2017 to 74.8% in 2022, the need for efficient grocery shopping solutions has become paramount. The founders of WeCanDoIt have observed the substantial impact that shopping burdens place on families, especially regarding time and physical demands associated with grocery shopping. These observations have fueled a commitment at SocToc to not only provide large-capacity bulk items but also to consider the detailed needs of their customers.

SocToc offers an extensive range of products, from ready-to-eat meals, baked goods, and fresh produce to frozen items. With operational efficiencies, the service can ensure swift deliveries—often on the next day after ordering. This commitment to convenience has earned it a loyal customer base, with many clients placing over 50 orders in just two years, indicating how well-integrated SocToc has become in their everyday lives.

A Bright Future Ahead

Despite achieving the initial funding goal, the current crowdfunding effort's success allows WeCanDoIt to further accelerate its growth potential. Strong investor support remains vital to their continued success, and the momentum generated by exceeding the crowdfunding target is expected to attract even more investment in the future.

WeCanDoIt encourages those interested in joining their journey to register as investors through the FUNDINNO platform and seize the opportunity to support a groundbreaking service. The closing date for applications is set for May 19, 2024, at 23:59, and interested parties are urged to act promptly since they may need to subscribe and undergo a screening process prior to investing.

By investing in WeCanDoIt, individuals are not only placing their faith in a promising business but also contributing to a solution that helps families across Japan enjoy the benefits of bulk purchasing while making their lives a little easier.

In summary, WeCanDoIt's SocToc represents a crucial step towards convenience in grocery shopping, setting an innovative example in the online retail space. As the demand for efficient shopping solutions grows, so does the potential for SocToc's impact on modern households.