Report from the 2nd Mazrica Fan Meeting
On October 10, 2025, Yoichi Obata, CEO of Pickupon Inc. from Ichikawa City, Chiba Prefecture, took the stage at the second Mazrica Fan Meeting, hosted by Mazrica Inc. in Chuo City, Tokyo. The event gathered user companies of the next-generation sales DX platform, Mazrica, where participants shared knowledge and experiences focused on leveraging AI in sales.
Overview of the Event
The 2nd Mazrica Fan Meeting was designed as a platform for user companies to exchange insights and learn about the latest features of Mazrica. It included presentations by developers, case studies from user companies, and networking sessions among participants, fostering collaboration in the sales DX landscape.
Key Highlights from Our Presentation
During the meeting, we showcased how Mazrica works in tandem with Pickupon, a conversation summary AI phone service. Inagi from the National Chamber of Commerce presented a case study discussing the integration of both tools, sharing practical insights into the challenges faced before implementation, operational innovations, and the positive outcomes observed afterward. This piqued the interest of the audience, who were eager to absorb this valuable knowledge.
Demonstration of Pickupon and Mazrica Collaboration
Yoichi Obata began by discussing Pickupon’s integration as a user of Mazrica, emphasizing the reasons for choosing the platform, including its email integration and refined sales tools. He then detailed the strengths of Pickupon in combination with Mazrica, especially the unique feature “Mazrica Target,” which automatically selects leads. This synergy allows users to make calls based on AI-selected lists and automatically log call details into Mazrica. A compelling video demonstration illustrated this seamless process, drawing significant interest from attendees.
Feedback from Our Team
Yoichi Obata commented on the high level of engagement from Mazrica users, with many inquiries about practical applications of the technology post-presentation. The informal networking session was particularly fruitful for him, as it provided a platform to discuss real challenges and expectations in sales. He felt that the warm, approachable atmosphere of the event helped deepen the understanding of Pickupon's collaboration with Mazrica.
Participant Impressions
Our team noted that attendees exhibited great enthusiasm, expressing strong interest in maximizing their use of Pickupon and Mazrica during networking discussions. The warmth of the Mazrica community was also striking. One notable feature discussed was the 'AI Action Summary,' which automatically summarizes past sales activities, complementing Pickupon’s call summaries. The 'Mazrica Target' service was also highlighted as an excellent tool for enhancing day-to-day sales activities, promising a robust collaboration with Pickupon.
Insights on Mazrica
Mazrica is an innovative sales DX platform designed to help anyone achieve results. By analyzing patterns from accumulated data, it provides actionable recommendations on who to approach, when, and how, effectively supporting sales professionals. The platform's low data entry burden and capacity for personalized analysis of strengths and weaknesses are essential for nurturing a culture of information sharing and team transformation in sales.
Conclusion
The 2nd Mazrica Fan Meeting was a significant event for sales professionals looking to enhance their operations through AI and collaborative tools. The partnership between Pickupon and Mazrica not only addresses numerous challenges faced by sales teams but also opens avenues for improving productivity and effectiveness in their processes. As we continue to deepen our collaboration with Mazrica, we remain committed to supporting the productivity improvements in sales environments.