#Japan #Tokyo #Hotto Motto #Ajifurai Noritaru #Mini Wakame Udon

Hotto Motto's Latest TV Commercial

Hotto Motto, the popular Japanese take-out bento chain owned by Plenus Corporation, has recently released a new TV commercial to promote its latest offerings. As of May 2026, the brand has an impressive network of 2,421 locations across Japan, showcasing its commitment to providing delicious and affordable meals for customers on the go. The new TV commercial, titled "Ajifurai Noritaru Bento and Mini Hiyashi Wakame Udon," premiered on June 3, 2026.

The TV commercial captures the essence of Hotto Motto's new menu item, the Ajifurai Noritaru Bento, which features a generous portion of delectable fried horse mackerel, complemented beautifully by a sizable portion of chikuwa (fish sausage) atop a vibrant seaweed rice. The visuals in the commercial are dynamic, accentuating the crisp texture of the fried mackerel and the delightful combination of flavors that represent the bento.

Additionally, the commercial introduces the refreshing Mini Hiyashi Wakame Udon, ideal for the approaching summer season. The ad effectively conveys a bright and lively atmosphere, invoking a sense of warmth and enjoyment, perfectly mirroring the essence of summer dining.

The TV commercial presents a mouth-watering showcase of the products, with dazzling visuals that bring the dishes to life. The juxtaposition of the crispy ajifurai and the comforting warmth of the udon makes for an appealing meal choice, especially as the weather begins to warm up.

Product Overview

• - Ajifurai Noritaru Bento: Start at 550 yen (tax included), this bento combines fried horse mackerel with seasonal offerings.
• - Ajifurai and Ginger Pork Bento: Priced at 670 yen, this offers an abundant assortment of side dishes that highlight the restaurant’s culinary diversity.
• - Ajifurai (single serve): 180 yen for a delightful solo experience of the fried delicacy.
• - Mini Hiyashi Wakame Udon: 160 yen, this dish features Sanuki udon noodles, known for their unique chewy texture, served cold with wakame seaweed, perfect for hot days.

(Note: Prices may vary by region and location, and some stores may have different offerings.)

Convenient Online Ordering Options

As part of its service innovations, Hotto Motto offers an online ordering system that allows customers to order up to six days in advance. This convenience extends to party platters and special menu items, catering to gatherings and celebrations. Moreover, customers can benefit from exclusive discounts available through their mobile application.

For more details and to place an order, visit the official online ordering site: Hotto Motto Online Order.

In conclusion, Hotto Motto’s latest TV commercial showcases not only their commitment to quality and flavor but also their understanding of seasonal dining trends. As they continue to resonate with their audience through engaging marketing, it’s clear that Hotto Motto is more than just a bento shop—it’s a key player in Japan’s fast-casual dining landscape.