1-800 Contacts Launches The Framery: A New Era in Online Eyewear Shopping

The Framery by 1-800 Contacts: Revolutionizing Eyewear Shopping



In a bold move set to transform the eyewear retail landscape, 1-800 Contacts has recently unveiled The Framery, a new online platform designed to offer customers affordable, stylish eyewear solutions. This initiative coincides with the growing demand for convenient shopping experiences, especially as technology continues to evolve in retail.

A Vision for the Future


1-800 Contacts, a prominent name in online vision care, aims to redefine how consumers approach eyewear shopping. By introducing The Framery, they offer an extensive selection of high-quality frames and lenses tailored to fit various face shapes and styles. As Phil Bienert, President of 1-800 Contacts, states, “The Framery introduces a convenient way for current and new customers to shop for eyewear from the comfort of their own homes.” With a focus on pleasant and personalized service, this new venture channels the established trust and satisfaction customers have come to expect from 1-800 Contacts.

Innovative Features for the Modern Shopper


The Framery employs cutting-edge technology to enhance the shopping experience. Customers can seamlessly integrate their eyewear prescriptions, making the process of purchasing eyeglasses simpler than ever. Key features include:
  • - Virtual Try-On: An application that allows customers to see how various frames will look on them before making a purchase.
  • - Complimentary In-Home Try-On Program: Customers can select up to four frames to test at their leisure, returning any that do not suit their style with a prepaid shipping label – all hassle-free.
  • - ExpressExam: A virtual service provided by 1-800 Contacts specifically designed to renew prescriptions online efficiently.

Quality and Affordability Combined


In an effort to make premium eyewear accessible, The Framery partners directly with manufacturers and designers, ensuring customers receive quality products without the hefty designer markup. The site features an assortment of fashionable frames complete with high-quality polycarbonate lenses, with prices starting at just $79. Customers can also select lenses that cater to progressive vision needs, blue light blocking, or sunglasses – all competitively priced and designed to enhance everyday wear.

A Customer-Centric Approach


For over 30 years, 1-800 Contacts has championed the needs and preferences of eyewear consumers. Their innovative approach has consistently emphasized customer satisfaction and convenience, leading them to introduce The Framery to further this mission. The brand’s commitment does not stop at providing stylish frames; they also offer free shipping, exchanges, and returns for up to 60 days, making the eyewear purchasing journey streamlined and stress-free.

As part of their legacy of disrupting the vision industry, 1-800 Contacts continues to innovate by expanding into the eyewear sector with The Framery. The brand invites customers to explore their extensive collection of eyewear by visiting theframery.com or following them on Instagram at @theframeryeyewear.

Conclusion


With the launch of The Framery, 1-800 Contacts is not only enhancing the convenience of purchasing eyewear but also democratizing access to quality eyewear choices. This new venture signifies a pivotal moment in the vision care sector, where consumers are empowered to make informed choices about their eyewear, ultimately leading to a more personalized and satisfactory shopping experience.

Topics Consumer Products & Retail)

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