East Coast Seafood Innovates with HPP Technology at Seafood Expo North America 2025

East Coast Seafood Embraces Innovation with HPP Technology



In a groundbreaking move, East Coast Seafood, a renowned name in the seafood industry, has announced the acquisition of a High-Pressure Processing (HPP) machine from Hiperbaric during the Seafood Expo North America 2025. This innovative technology aims to enhance their product offerings amid growing consumer demand, all while maintaining stringent quality and safety standards.

What is HPP Technology?


High-Pressure Processing (HPP) stands out as a revolutionary technique in food preservation, especially for seafood. Instead of using heat, HPP employs extreme water pressure that effectively retains the seafood’s fresh qualities and nutritional integrity. This method not only provides a cleaner label by eliminating chemical preservatives but also addresses two main applications in the seafood sector:

1. Automated Meat Extraction
- The technology enables 100% meat extraction from crustaceans, bivalves, and mollusks without the need for manual shucking, thereby enhancing production efficiency.
- It ensures microbial control by effectively inactivating harmful shellfish pathogens, including Vibrio and Norovirus.
- By cutting down labor costs, the process improves yield and raw quality, boosting overall efficiency.

2. Post-Packaging Benefits
- HPP increases the shelf life of raw fish fillets and ready-to-eat seafood products, meeting consumer demands for longevity and quality.
- It effectively eliminates foodborne pathogens like Salmonella, Listeria, and E. coli, as well as spoilage microorganisms, thus promoting food safety.
- This natural preservation method caters to the growing consumer preference for clean, preservative-free products.

Commitment to Quality and Innovation


Founded in 1981, East Coast Seafood has garnered a solid reputation within the industry, especially recognized for its North American scallops, lobster, and various value-added seafood products. Operating two state-of-the-art facilities with certifications including BRC, MSC, ASC, and BAP, the company stands as a forerunner in producing quality seafood while committing to social responsibility.

Bob Blais, the company's CEO, emphasized the importance of innovation in user experience while addressing the need for high standards in safety, nutrition, taste, and quality. Blais highlighted, "As demand for our seafood products continues to rise, we need a supporting production solution that fosters innovation while solving challenges in our supply chain and upholding the highest standards of safety, nutrition, taste, and quality our customers trust."

The newfound partnership with Hiperbaric promises to enhance the production process significantly. Roberto Peregrina, the Executive Director of Hiperbaric USA, expressed enthusiasm regarding this collaboration, stating that the cutting-edge HPP machine will allow East Coast Seafood to maximize the quality and safety of their products, ensuring they meet the expectations of consumers.

As the global seafood market evolves, East Coast Seafood’s commitment to embracing new technologies like HPP not only sets them apart in the competitive landscape but also showcases their dedication to delivering safe, high-quality, and nutritious seafood offerings.

Looking Forward


As East Coast Seafood integrates this cutting-edge technology, industry observers are keen to see how it influences not just their product line but the overall seafood market. Innovative methods like HPP pave the way for a future where food safety and quality are paramount, ensuring consumers can enjoy delicious seafood without compromising health.

With this advancement at the forefront of their operations, East Coast Seafood is poised to lead the way in seafood innovation, setting new standards for quality and customer satisfaction in the industry.

Topics Consumer Products & Retail)

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