Xiaomi's Personal Care Release
2025-06-27 00:40:41

Xiaomi Japan Launches Its First Personal Care Category with Five Innovative Products

Xiaomi Japan Unveils New Personal Care Products



On June 27, Xiaomi Japan will officially launch its first category within personal care, which includes five innovative products: the Xiaomi Oscillation Electric Toothbrush, Xiaomi T302 Electric Toothbrush, Xiaomi Hair Clipper 2, Xiaomi S200 Shaver, and Xiaomi Nose Hair Trimmer. This marks an exciting new chapter for the company as it expands its portfolio beyond smartphones and IoT products.

Product Highlights


Xiaomi Oscillation Electric Toothbrush


The highlight of this new lineup is the Xiaomi Oscillation Electric Toothbrush. It introduces a smart reminder feature that alerts users to any missed spots while brushing. The four-screen display efficiently guides users to clean their teeth thoroughly by showing the areas that have been well brushed in white and those that need attention in orange.

Incorporating a dual vibration angle and an advanced sonic vibration motor, this toothbrush ensures that even hard-to-reach areas are effectively cleaned. Users can also adjust the pressure levels according to their oral health needs, making it suitable for everyone, including those with sensitive gums. The battery lasts up to 180 days on gentle mode and 100 days on standard mode, which is particularly convenient for both home and travel use.

Xiaomi T302 Electric Toothbrush


Another notable product is the Xiaomi T302 Electric Toothbrush, which features an antibacterial design and enhanced protection with its dual seal structure. With four different brushing modes available, this model can cater to every user’s needs, helping to maintain both oral hygiene and gum health. The toothbrush can last for 150 days on gentle mode, making it a practical choice for trips or busy lifestyles. In addition, a special bundle of four replacement brush heads is included, allowing for seasonal renewals.

Xiaomi Hair Clipper 2


The Xiaomi Hair Clipper 2 employs a double-coated clipper head, ensuring a salon-like finish. With improved durability designed to minimize friction and heat, haircuts will be more comfortable. This product boasts 40 hours of durability, which is a significant improvement over its predecessor. Its length-settings provide a wide range of cutting lengths suitable for everyone from kids to adults, ensuring the perfect hairstyle for any occasion.

Xiaomi S200 Shaver


Next in the lineup is the Xiaomi S200 Shaver, equipped with a smart sensor that activates the shaver on contact with skin. Its compact size and IPX7 waterproofing make it ideal for travel, allowing users to enjoy a comfortable shave whether wet or dry. The powerful motor, coupled with a dual-track foiling design, ensures effective and smooth results.

Xiaomi Nose Hair Trimmer


Lastly, the innovative Xiaomi Nose Hair Trimmer offers a safe and efficient way to manage nasal hair. It features a dual blade system designed not to irritate the nasal passages. The design is sleek and portable, making it easy to carry discreetly. With a quiet yet powerful motor, complete with a long-lasting battery, this product provides a comfortable user experience.

Availability and Pricing


The anticipated market prices for these new products are as follows:
1. Xiaomi Oscillation Electric Toothbrush: ¥2,580 (including tax), Replacement Brush Heads: ¥1,680 (3-pack)
2. Xiaomi T302 Electric Toothbrush: ¥3,580 (including tax), Replacement Brush Heads: ¥1,680 (3-pack)
3. Xiaomi Hair Clipper 2: ¥3,980 (including tax)
4. Xiaomi S200 Shaver: ¥2,780 (including tax), Replacement Head: ¥1,280 (including tax)
5. Xiaomi Nose Hair Trimmer: ¥1,680 (including tax)

These products will be available at Xiaomi Stores across Japan and through online platforms including Xiaomi's official website and Amazon, starting June 27.

Conclusion


With these new personal care offerings, Xiaomi Japan is set to enhance the daily lives of consumers by integrating technology and convenience. As the company continues to expand, it remains committed to providing high-quality products that blend efficiency with innovative design, appealing to a diverse range of users in the personal care landscape.


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Topics Consumer Products & Retail)

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