Survey Reveals Dog Owners' Main Concern: The Smell of Their Dog's Mouth

Understanding the Concerns of Dog Owners: A Recent Survey

Hijiri Healthcare Products Co., Ltd., based in Setagaya, Tokyo, has recently conducted a survey focusing on the odor concerns of dog owners aged 40 to 60. With 550 participants across Tokyo, Saitama, Chiba, and Kanagawa, this survey provides in-depth insights into the challenges faced by pet owners when it comes to keeping their furry friends fresh and odor-free.

Background of the Survey

The survey shines a light on the evolving needs of pet owners, especially regarding odor control for their beloved companions. The company's disinfecting deodorant, Charmist, has been widely used in both households and commercial fields since its launch in 2013, particularly for virus control and cleaning in hotels. Charmist's effectiveness combined with its safety for use around pets and children has made it increasingly popular in recent years.

To gain a comprehensive understanding of the issues regarding pet odors and the solutions employed by owners, Hijiri Healthcare Products organized this survey.

Survey Overview

- Target Group: Male and female dog owners aged 40 to 60 in Tokyo, Saitama, Chiba, and Kanagawa Prefectures.
- Method: Online survey conducted by Just Systems Co., Ltd., utilizing the 'Fastask' platform.
- Valid Responses: 550 individuals.
- Timing: Conducted from October 22 to October 29, 2025.

Key Findings

Q1: What Odors Concern Dog Owners the Most? (Multiple selections allowed)

The survey indicated that the number one concern among dog owners is "mouth odor," which was selected by more than half of the respondents (303 individuals). Following this, concerns about "body odor," "toilet area smell," and "ear odor" also ranked high, highlighting various areas where owners feel the need for effective odor management.

Q2: What Measures Do Dog Owners Take Against Odors? (Multiple selections allowed)

When it comes to odor control, the most common measure taken by owners is "regular shampooing," which was cited by over half of the participants (364 individuals). Other popular strategies included using "wet wipes," "changing toilet supplies," and "using deodorizing sprays."

Q3: What Factors Are Most Important When Choosing Deodorizing Sprays for Dogs? (Multiple selections allowed)

When selecting deodorizing sprays for pets, respondents emphasized the importance of "safety (impact on pets)" and "high deodorizing effectiveness," with both factors being prioritized by more than half of the participants (332 and 283 respectively). Other considerations included "price," "unscented options," and "pleasant fragrance."

Conclusion

The survey results reveal that many pet owners struggle with odors related to their dogs, particularly "mouth odor," "body odor," and smells from the "toilet area." While regular shampooing is the most popular preventive measure, the time and effort it takes can be a barrier for many owners, underscoring the need for simpler solutions.

Additionally, when selecting deodorizing products, there is a clear trend towards prioritizing "safety" and "effectiveness," indicating a strong desire among pet owners for solutions that can safely be used around family and pets alike. This creates a demand for high-performing odor solutions that also ensure gentleness on pets.

In light of these findings, the disinfecting deodorant Charmist is well positioned to meet the modern needs of dog owners, making it an essential part of their daily care routine. Not only does it offer robust odor control, but it also combines peace of mind and ease of use for busy pet owners.

About the Charmist Disinfecting Deodorant

Charmist is a disinfecting deodorant characterized by its 99.9% virus elimination rate while ensuring safety. Composed of stable sodium hypochlorite, it effectively decomposes the substances causing unpleasant odors, while simultaneously disinfecting the area. It has passed safety assessments by third-party institutions regarding its effects on the mouth, skin, eyes, and respiratory systems, making it suitable for environments with small children and indoor pets. With growing utilization for home use, disaster preparedness, and in veterinary settings, Charmist has become a trusted name in odor control.

Product Overview

- Product Name: Charmist Disinfecting Deodorant
- Main Ingredients: RO purified water, stable sodium hypochlorite
- Available Sizes: 80ml, 300ml, 500ml, 4L, 10L, and more.
- Official Online Store: Charmist Official Site

Company Overview

- Company Name: Hijiri Healthcare Products Co., Ltd.
- Location: 3-23-3 Shinmachi, Setagaya, Tokyo, Japan
- Representative: President Hidemitsu Ozawa
- Established: December 2000
- Business Areas: Medical equipment sales, manufacturing and sales of disinfecting deodorants, and hygiene-related products.