FHC Shanghai 2025: A Hub for Global Beverage and Tea Trends
FHC Shanghai 2025: A Hub for Global Beverage and Tea Trends
The eagerly awaited 28th edition of FHC Shanghai will take place from November 12 to 14, 2025, at the Shanghai New International Expo Centre (SNIEC). Recognized as Asia's leading food and beverage trade platform, FHC Shanghai connects more than 3,000 exhibitors from over 100 countries to an impressive audience of 180,000 professional buyers.
This year's event is set to elevate the beverage and tea industry through a myriad of innovative showcases and interactive sessions. With a focus on global trends, the expo promises to unlock direct access to top-tier buyers and facilitate strategic partnerships, essential for businesses looking to enhance their market presence.
Visa-Free Admission Policy
In an effort to boost international participation, China has introduced a visa-free policy that enables visitors from 54 countries to attend the expo without the need for a visa. This initiative is particularly advantageous for key markets in Europe and Asia, allowing business professionals to engage face-to-face with global buyers for up to 15 days. Moreover, exhibitors can benefit from expedited entry processes, provided they have invitations, and enjoy the convenience of 24-hour visa-on-arrival at major ports of entry, including Shanghai itself.
Spotlight on Beverage Innovations
Spanning an impressive 200,000 square meters, FHC2025 will highlight 15 key product categories, with an emphasis on tea and beverage innovations. The previous edition set the stage for success, attracting 171,828 visitors and 3,000+ exhibitors from over 50 countries. This year's exhibition will feature multiple international pavilions representing participants from countries such as Japan, Singapore, Australia, Spain, the EU, and the USA. Participants can expect exciting competitions in beverage, coffee, and chocolate, alongside forums where insights from industry founders and experts will be shared.
Hosted Buyer Program: Strategic Engagement
FHC2025 is particularly excited about its Hosted Buyer Program, designed to streamline connections between exhibitors and pre-qualified buyers, including distributors, franchisers, and importers. Through exclusive pre-scheduled one-on-one matchmaking sessions, the program optimizes product selection and nurtures meaningful collaborations. Notably, buyers from prominent beverage brands like MIXUE, CHAGEE, LELECHA, and HEYTEA are set to participate, ensuring that the event attracts significant decision-makers.
In addition to meeting high-profile buyers from recognized brands, exhibitors can engage with senior stakeholders from establishments like Pan Pacific Hotel Group and the Malaysian Chain Association. The organized format facilitates over 50 tailored meetings, aimed at reducing communication costs and streamlining procurement processes, thus forging long-lasting partnerships beneficial for all parties involved.
Join Us at FHC2025
We anticipate a vibrant gathering at SNIEC this November, where businesses and professionals united in the quest for innovation in the beverage and tea industry will converge. This event is not merely a trade show; it is a melting pot of cultures, ideas, and breakthrough trends that are shaping the future of the global beverage market.
For booth inquiries or participation in the Hosted Buyer Program, please contact us at [email protected]
Mark your calendars for FHC2025 and take the first step towards crafting invaluable connections while discovering the latest trends in the food and beverage sector!
Topics Consumer Products & Retail）
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