waterdrop® Secures Over €100 Million for Next Phase of Growth
Vienna, May 13, 2026 – In a remarkable development for the hydration industry,
waterdrop® has successfully closed a funding round exceeding €100 million. This significant capital influx comes from a notable trio of partners: Aspeya, Atlantic Grupa, and renowned alpine ski World Cup champion, Aleksander Aamodt Kilde. This funding rounds marks a pivotal milestone in waterdrop®'s ongoing journey as they continue to establish themselves as a leader in taste-led, functional hydration.
Founded in 2016, waterdrop® has innovated the beverage market with its unique Microdrink product—a sugar-free cube that dissolves into water, creating a refreshing drink infused with real fruit and plant extracts. As a company that prides itself on promoting a healthier lifestyle, their mission is clear: to help individuals Drink More Water while enjoying superior flavors. Currently, their innovative products are already in the hands of over 5 million customers globally, and they generate an impressive revenue of around €150 million annually.
The latest funding not only cements the company’s financial stability but also enhances its distribution capabilities through the strategic insights and market reach provided by Atlantic Grupa and Aspeya. Atlantic Grupa, a key player in the food and beverage sector in Southeast Europe, sees this collaboration as a chance to further capitalize on trends toward premium, functional beverages. Their involvement will not only bolster waterdrop®'s expansion efforts but also provide a substantial investment designed to deepen retail operations, enhance local teams, and scale direct-to-consumer capabilities across critical markets.
Meanwhile, Aspeya, known for developing wellness products, adds a layer of innovation and commitment to consumer health that aligns perfectly with waterdrop®’s objectives. Michael Kunst, CEO of Aspeya, noted that waterdrop® has set a precedent in defining its category and fostering a loyal customer base while achieving profitability—traits that resonate strongly with Aspeya’s mission.
As waterdrop® celebrates its ten-year anniversary, it continues to position itself at the intersection of health and lifestyle. The brand has become synonymous with hydration and wellness, not just through its products but also through its strategic marketing initiatives, such as partnerships with high-performance athletes like Kilde. These collaborations are not simply promotional; they reflect the essence of how waterdrop® integrates itself into the lifestyles of its users, emphasizing the importance of hydration in both training and daily life.
Looking ahead, waterdrop® has ambitious plans. The company aims to expand its product lines further, including a recent partnership with Ricola to develop a herbal hydration range. This collaboration underscores waterdrop®'s intent to lead innovative product offerings while maintaining its core commitment to sustainability. Their product development framework aims to integrate more natural and functional ingredients that appeal to health-conscious consumers.
Moreover, as the brand enters the Hydration Season, waterdrop® will launch its most extensive marketing campaign to date—a fully integrated strategy that will leverage digital, out-of-home, and live activations, while also highlighting its presence at significant sports events this summer. This multifaceted approach is set to enhance brand awareness in critical European markets while introducing consumers to new flavors and product innovations.
Commitment to Sustainability
Waterdrop®’s dedication to sustainability is evident in their efforts to minimize plastic waste, with Microdrinks designed to reduce plastic usage by up to 98% when compared to traditional bottled drinks. This commitment not only highlights their innovative product design but also reflects a broader trend towards environmentally-friendly business practices that resonate with contemporary consumer values.
With a strong foundation and clear vision for the future, waterdrop® is making significant strides in its mission to redefine the beverage market. With these new partners onboard, the company is poised to accelerate its growth and further solidify its standing as a pioneering force in the hydration category.
To learn more about waterdrop® and its innovative product offerings, visit
www.waterdrop.com.