Deloitte Shines as a Leader in IDC MarketScape for Adobe Experience Cloud Professional Services
In a significant recognition for its exemplary services, Deloitte has been named a leader in the 2024-2025 IDC MarketScape Vendor Assessment for Worldwide Adobe Experience Cloud Professional Services. This prestigious acknowledgment reflects Deloitte's extensive capabilities in the competitive landscape of digital transformation.
Deloitte's position in the MarketScape is bolstered by its deep roots in business consulting combined with a strong foundation in IT services. The firm has established its proficiency in delivering Adobe-focused professional services primarily through its Deloitte Digital division, which consists of over 2,000 full-time equivalents dedicated to the Adobe Experience Cloud. Additionally, Deloitte boasts a global network of around 10,000 Adobe specialists, highlighting its extensive expertise in the field.
This evaluation involved 23 prominent vendors in the Adobe Experience Cloud professional services market, utilizing a comprehensive assessment framework intended to measure their effectiveness in delivering these critical services. The IDC MarketScape criteria evaluated included both qualitative and quantitative measures, providing a clearer picture of each vendor's strength, market strategies, and prospects. Similarly, Deloitte Digital previously achieved leader status in other IDC MarketScape evaluations, namely the Worldwide Experience Design Services and Worldwide Experience Build Services assessments conducted for the years 2023-2024.
Robert Bavis, Deloitte Global Adobe Alliance leader, expressed gratitude for this recognition, stating that it aligns with their commitment to delivering impactful digital experiences tailored to client needs. He emphasized that Deloitte's collaboration with Adobe aims to create future-proof customer experiences across B2B and B2C landscapes.
Historically, Adobe and Deloitte have worked together to provide innovative solutions that empower brands to leverage their data for enhanced customer engagement. Kyle Ellis, VP of Strategic Partnership Program at Adobe, echoed this sentiment, noting the successful partnership that combines Adobe's technological prowess with Deloitte's extensive industry knowledge. This underscores the joint goal of enabling brands to optimize customer interactions and foster business growth.
Current clients highlighted Deloitte's strengths as a service provider, citing their industry-specific expertise, quality of personnel, and ability to challenge conventional norms effectively. Since its inception, Deloitte Digital not only secured seven global Digital Experience Partner Awards from Adobe but also saw 16 of its team members appointed as Adobe Community Advisors. Moreover, the firm has participated as a Diamond sponsor at the Adobe Summit on four separate occasions.
In terms of innovative solutions, Deloitte Digital has developed a variety of proprietary assets that enhance the value clients derive from Adobe technologies. Notable offerings include Connected Studio powered by Adobe, which integrates creativity and operational excellence for consistent customer engagement, and the Closed-Loop Marketing Solution that helps clients maximize marketing ROI.
Deloitte also provides its innovative Xccelerator solution, facilitating quick establishment of online presence, and the Dual Zone framework, which merges customer profiles from various sources to create a unified view of clients. Furthermore, their Investment to Value Map tool supports Chief Marketing Officers in modernizing their marketing strategies systematically. This highlights the firm’s multifaceted approach tailored to diverse client needs.
Deloitte has positioned itself as the go-to choice for organizations seeking comprehensive support in navigating digital transformations, primarily through its partnership with Adobe. As firms increasingly recognize the need for seamless technology integration and tailored customer experiences, Deloitte's leadership in this space is likely to grow, further solidifying its role as a trusted, multidisciplinary service provider in Adobe and beyond.
In conclusion, the IDC MarketScape report underscores Deloitte's formidable standing in the realm of Adobe Experience Cloud Professional Services, melding robust business consulting with powerful IT capabilities. As customer expectations evolve, Deloitte's continued focus on innovation and effective partnership will be crucial for its success and the success of its clients.
Deloitte's position in the MarketScape is bolstered by its deep roots in business consulting combined with a strong foundation in IT services. The firm has established its proficiency in delivering Adobe-focused professional services primarily through its Deloitte Digital division, which consists of over 2,000 full-time equivalents dedicated to the Adobe Experience Cloud. Additionally, Deloitte boasts a global network of around 10,000 Adobe specialists, highlighting its extensive expertise in the field.
This evaluation involved 23 prominent vendors in the Adobe Experience Cloud professional services market, utilizing a comprehensive assessment framework intended to measure their effectiveness in delivering these critical services. The IDC MarketScape criteria evaluated included both qualitative and quantitative measures, providing a clearer picture of each vendor's strength, market strategies, and prospects. Similarly, Deloitte Digital previously achieved leader status in other IDC MarketScape evaluations, namely the Worldwide Experience Design Services and Worldwide Experience Build Services assessments conducted for the years 2023-2024.
Robert Bavis, Deloitte Global Adobe Alliance leader, expressed gratitude for this recognition, stating that it aligns with their commitment to delivering impactful digital experiences tailored to client needs. He emphasized that Deloitte's collaboration with Adobe aims to create future-proof customer experiences across B2B and B2C landscapes.
Historically, Adobe and Deloitte have worked together to provide innovative solutions that empower brands to leverage their data for enhanced customer engagement. Kyle Ellis, VP of Strategic Partnership Program at Adobe, echoed this sentiment, noting the successful partnership that combines Adobe's technological prowess with Deloitte's extensive industry knowledge. This underscores the joint goal of enabling brands to optimize customer interactions and foster business growth.
Current clients highlighted Deloitte's strengths as a service provider, citing their industry-specific expertise, quality of personnel, and ability to challenge conventional norms effectively. Since its inception, Deloitte Digital not only secured seven global Digital Experience Partner Awards from Adobe but also saw 16 of its team members appointed as Adobe Community Advisors. Moreover, the firm has participated as a Diamond sponsor at the Adobe Summit on four separate occasions.
In terms of innovative solutions, Deloitte Digital has developed a variety of proprietary assets that enhance the value clients derive from Adobe technologies. Notable offerings include Connected Studio powered by Adobe, which integrates creativity and operational excellence for consistent customer engagement, and the Closed-Loop Marketing Solution that helps clients maximize marketing ROI.
Deloitte also provides its innovative Xccelerator solution, facilitating quick establishment of online presence, and the Dual Zone framework, which merges customer profiles from various sources to create a unified view of clients. Furthermore, their Investment to Value Map tool supports Chief Marketing Officers in modernizing their marketing strategies systematically. This highlights the firm’s multifaceted approach tailored to diverse client needs.
Deloitte has positioned itself as the go-to choice for organizations seeking comprehensive support in navigating digital transformations, primarily through its partnership with Adobe. As firms increasingly recognize the need for seamless technology integration and tailored customer experiences, Deloitte's leadership in this space is likely to grow, further solidifying its role as a trusted, multidisciplinary service provider in Adobe and beyond.
In conclusion, the IDC MarketScape report underscores Deloitte's formidable standing in the realm of Adobe Experience Cloud Professional Services, melding robust business consulting with powerful IT capabilities. As customer expectations evolve, Deloitte's continued focus on innovation and effective partnership will be crucial for its success and the success of its clients.
Topics Business Technology）
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