Boosting Summer Energy with Free Rice Campaign at Kitchen Origin and Origin Bento
As the hot summer season kicks in, Origin Tohsu Co., Ltd. (headquartered in Chofu, Tokyo), part of the Aeon Group, is launching a special campaign at their specialized bento and side dish shops, Kitchen Origin and Origin Bento. From July 1 to August 31, 2026, customers can enjoy a complimentary upgrade to larger portions of rice with their bento orders.
Campaign Details:
The promotion aims to support community dining during the sweltering summer months, reflecting the company's mission to provide hearty and satisfying meals. Customers can request an upgrade to a large rice portion at no additional cost, while upgrades to extra-large can be made for a nominal fee of 60 yen (around $0.45). This campaign is perfect for those in need of a filling lunch during busy workdays or families with children needing nutritious meals for dinner.
Campaign Overview:
Implementation Details: Customers can have their bento rice portion upgraded to large for free. Extra-large upgrades are available for an additional 60 yen (tax included: 64.80 yen).
Campaign Period: July 1, 2026 (Wednesday) to August 31, 2026 (Monday)
Participating Stores: Available at all Kitchen Origin and Origin Bento locations.
Eligible Products: Various bento options ordered inside the store and through mobile orders.
_Note:_ Rice-only orders, store-bought items, and orders through food delivery services (e.g., Demae-can, Uber Eats, menu) are not eligible.
For more details, visit the store's official website:
Kitchen Origin & Origin Bento
About Kitchen Origin and Origin Bento:
Origin Bento opened in 1994, revolutionizing the bento industry with a focus on customizable, sold-by-weight side dishes. The commitment to in-store cooking results in fresh meals crafted daily with care.
Kitchen Origin debuted in February 2014 in Ikebukuro, Tokyo, offering a cozy and inviting environment, especially designed for female customers. Some branches include eat-in areas for enjoying meals on-site, making it a practical option for various lifestyles.
Both Kitchen Origin and Origin Bento offer over 40 types of freshly prepared bento options, including made-to-order and ready-made selections. The stores also have a variety of easy-to-grab side dishes and salads, packed in convenient portions. This delightful assortment aims to brighten everyday meals—whether you need something quick or want to add a dish to your table.
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About Origin Tohsu Co., Ltd.:
Led by President Masayuki Goto, Origin Tohsu Co., Ltd. was established in September 1966, operating under the Aeon Group. The company's business ranges from bento and side dish sales to restaurant services, integrating the Origin brand into Aeon Group's delicatessen sector. Their brand portfolio includes Kitchen Origin, Origin Bento, Origin Delica, and more.
For further information, visit the official website:
Origin Tohsu Official Site