Celebrating Shanghai's Fashion and Creativity at Umeda Event

Celebrating Shanghai's Fashion and Creativity at Umeda Event



As the Chinese solar term of "Grain Buds" announced the arrival of summer, a refreshing breeze from Shanghai infused the bustling district of Umeda, Osaka. The five-day multi-format event, known as "Made-in-Shanghai," marked a significant cultural exchange between Shanghai and Osaka. Held at Grand Green Osaka, near the busy JR Osaka Station, this event showcased a harmonious blend of fashion, beauty, and creativity from Shanghai, inviting local and international visitors to experience its rich ecosystem.

The grand opening on May 21, 2025, was highlighted by remarks from FANG Wei, China's Vice Consul General in Osaka. He emphasized that the event was more than a showcase; it was a bridge connecting the two cities while transforming the narrative from "Made-in-China" to "Created-in-China." With a focus on technology and creativity, the event aimed to foster business cooperation and innovative partnerships.

One of the key attractions was the representation of Shanghai's vibrant fashion and beauty parks. Organizations like CREATER, a Shanghai-based property operator, shared insights on the revitalization of Yuyuan Road into a lively hub of creativity featuring product launches and collaborations with internationally recognized brands. Visitors were captivated by the Oriental Beauty Valley of the Fengxian District, showcasing groundbreaking beauty products and trends that wowed both the media and the discerning Japanese consumers.

The event also incorporated Public Open Days, which attracted various Key Opinion Leaders (KOLs) and Japanese consumers curious about Shanghai's unique offerings. Participants could explore an extensive range of products, from fashion to home decorations and beauty goods, all complemented by a traditional tea-sake experience at the Oriental teahouse.

Exhibitors featured prominently at the event included Shanghai Chicmax, which introduced innovative products and announced the opening of its Japanese R&D center and factory. Meanwhile, the **

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