Cincoro Tequila Introduces Limited-Edition 'Cincoro Jack' Añejo Bottle Designed by Travis Scott

Cincoro Tequila Unveils 'Cincoro Jack' Añejo



Cincoro Tequila, a renowned name in premium spirits, has announced the arrival of its latest innovation: the limited-edition 'Cincoro Jack' Añejo, in collaboration with the celebrated musician and designer, Travis Scott. This remarkable partnership aims to introduce a new generation of tequila enthusiasts to the brand while merging the worlds of fine spirits and vibrant creativity.

The 'Cincoro Jack' Añejo bottle, designated for collectors, showcases a striking design curated by Travis Scott himself. Featuring a bold chocolate brown gradient and a co-branded logo that merges the aesthetics of Scott's Cactus Jack label with Cincoro's refined elegance, the bottle stands as a testament to both artistic innovation and a shared passion for quality.

Michael Jordan, co-founder of Cincoro and a legendary figure in basketball, expressed excitement about this collaboration, stating, "From the beginning, Cincoro has been about uniting people who share a passion for excellence and creativity. Travis brings that same energy and vision, creating a bottle that reflects both his style and the essence of Cincoro—bold, original, and driven by innovation and friendship."

The Añejo itself is crafted from a select batch of Cincoro Tequila, aged for more than 26 months, ensuring a rich flavor profile cherished by connoisseurs. Priced at $149.99 for a 750ml bottle, this exclusive offering provides an experience that promises to elevate its drinker’s palate. Consumers can pre-order the 'Cincoro Jack' Añejo online and find it at select retailers like Total Wine & More, Binny's, and BevMo!

In addition to the bottle’s release, Cincoro has kicked off an engaging campaign named "FuelYourFlame." This promotional initiative features a cinematic video that immerses viewers in Travis Scott's world, highlighting the role of Cincoro in his everyday life. Available on various digital platforms, the campaign aims to maintain a direct connection with fans and tequila lovers alike, reinforcing the ethos of creativity and luxury that both Scott and Cincoro embody.

Travis Scott commented on the launch, sharing his thoughts about the collaboration: "Cincoro Jack needed to happen. It's more than a bottle - it's legacy, design, energy. Everything had to hit on a higher level." His commitment to quality and storytelling is evident in every aspect of this release, contributing to the legacy that both he and Cincoro aim to establish in the competitive spirits industry.

Cincoro's story began in July 2016 when five aspiring entrepreneurs gathered over dinner, bound by their mutual admiration for high-quality tequila. This strong foundation blossomed into a mission to craft the finest tequila the world has ever tasted. Unique among its competitors, Cincoro is made from 100% Blue Weber agave sourced from exclusive farms in both highland and lowland regions of Jalisco, Mexico. The brand prides itself on its meticulous small-batch cooking process resulting in a tequila that is both sumptuous and complex - perfect for sipping neat or enhancing cocktails.

For more about this exciting collaboration and to secure a limited-edition bottle of 'Cincoro Jack,' interested consumers should visit Cincoro's official website or check out their social media platforms. With the arrival of this luxurious tequila, Cincoro is set to further entrench its position as a leader in the premium spirits market, showcasing the dynamic synergy between art, flavor, and lifestyle.

Topics Consumer Products & Retail)

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