Pasqua Wines Appoints Andrea Pasqua to Drive Business Development Strategy

A New Era for Pasqua Wines: Andrea Pasqua Takes the Helm in Business Development

Pasqua Wines, a celebrated name in the wine industry, has made a significant announcement by appointing Andrea Pasqua as the Head of Business Development. This move marks a pivotal moment in the company’s journey of innovation and growth, particularly as it prepares to celebrate its centenary in 2025. Andrea Pasqua, the youngest son of Umberto Pasqua, will play a crucial role in steering the brand towards new strategic alliances and expansion initiatives.

Having been a member of the Board of Directors since 2020, Andrea brings a wealth of knowledge and experience to his new role. He has been instrumental in recent high-profile projects that include a partnership with Charles Smith, an esteemed American wine producer, and the acquisition of a majority stake in Carole Bouquet’s renowned winery in Pantelleria, Italy. Both ventures reflect Pasqua's commitment to growth and excellence in the wine market.

At just 35 years old, Andrea's academic credentials are impressive. He holds a degree in Business Economics and Management from Bocconi University, followed by a Master’s in International Management from IE Business School in Madrid and an Executive Program from the London School of Economics. His passion for the wine industry was sparked by an internship at Chatman Imports in New York, which set him on a path through various prestigious roles in finance and within the luxury sector.

Before returning to the family business, Andrea honed his skills at Rothschild & Co. in Milan, focusing on mergers and acquisitions in the luxury and consumer goods sectors. In 2014, he joined the luxury conglomerate LVMH, where he would spend four years managing various respected wine brands such as Krug and Ruinart. Eventually, his contributions led him to Paris, where he engaged in global distribution and strategic initiatives impacting some of the industry's leading names.

In his new position at Pasqua Wines, Andrea is set to oversee significant strategic partnerships and push for further business expansion. His arrival coincides with the winery’s ambitious plans, particularly in light of its centennial year. The recent achievements in securing exclusive international distribution rights for the House of Smith collections and enhancing ownership in the Sangue d’Oro winery underscore the pivotal role Andrea will play, as these initiatives are now entering their operational stages.

“I’m honored to contribute directly to the growth of our family business,” Andrea remarked. He expressed enthusiasm about leveraging his experience while remaining engaged in high-level strategic decisions as a board member. His aim is to inject fresh insights into the company's operations and drive forward Pasqua's legacy of quality and innovation.

Umberto Pasqua, the Chairman of Pasqua Wines, emphasized the significance of this appointment, stating that Andrea’s international experience and innovative mindset are precisely what the company needs to navigate upcoming challenges and capitalize on growth opportunities. The dynamic leadership structure at Pasqua now includes Andrea along with his father, his brother Riccardo Pasqua, who serves as CEO, and Alessandro Pasqua, the President of Pasqua USA.

Founded in 1925 in Verona, Italy, Pasqua Wines has built a reputation as an ambassador for the prestigious wines of the Veneto region. As it approaches its 100th anniversary, the winery is not only looking back at a century of rich winemaking history but also paving the way for a future defined by creativity and quality. With the introduction of the “Pasqua House of the Unconventional” manifesto, the brand embodies a commitment to innovation, creativity, and the art of winemaking itself—qualities that Andrea Pasqua is now positioned to enhance in his new operational role.

As Pasqua Wines embarks on this exciting chapter with Andrea at the helm of business development, the winemaking community will undoubtedly be watching closely. How will Andrea’s blend of tradition, familial dedication, and strategic expertise influence the next generation of Pasqua Wines? Time will tell, but the future looks bright for this historical family business as it continues to honor its legacy while embracing innovative pathways forward.

For further details about Pasqua Wines and its offerings, please visit Pasqua Wines Official Site.