#None #H.I.G. Capital #Viabus #Armira

H.I.G. WhiteHorse Supports Viabus Acquisition

In a significant development in the travel and finance sectors, H.I.G. WhiteHorse, the credit division of H.I.G. Capital, is set to provide senior secured financing to support the acquisition of Viabus B.V. by Armira. This financing aims to bolster Viabus's potential as a leading travel operator focused on affordable bus tours for senior travelers in the Netherlands.

Viabus, known for its affordable escorted bus travel, stands as the country's largest provider in its niche market. The acquisition by Armira marks a strategic investment aimed at expanding Viabus's offerings and market presence. H.I.G. Capital oversees an impressive $74 billion in assets, emphasizing its influence and resources in facilitating such significant financial undertakings.

Pascal Meysson, Head of H.I.G. WhiteHorse Europe, remarked on the strategic importance of this deal. "Viabus is a market leader for guided bus tours, benefiting from high brand recognition, a resilient and loyal customer base, and an attractive capital-light business model. We are excited to support Armira in this acquisition and look forward to fostering the company's growth opportunities under Armira’s ownership."

About Viabus B.V.

Viabus primarily caters to older adults, providing well-curated travel experiences across Europe. The firm specializes in package bus tours tailored for the senior market, offering diverse travel packages that include bus, air, and cruise tours.

Notably, Viabus operates through various recognized brands, such as Bolderman, Effeweg, and Destimundo. Its reputation is built on quality service and a commitment to delivering meaningful travel experiences for elderly customers, addressing a significant and growing demographic of travelers.

Understanding Armira's Role

Armira is distinctive in its collaborative approach with entrepreneur-led and family-owned businesses, focusing on sustainable growth and long-term value creation. With over $5.8 billion in assets, Armira has successfully executed more than 30 platform investments, showcasing a robust capability in executing strategic investments in high-potential companies. The organization prides itself on its vast network of industry advisors who actively support portfolio companies in achieving their growth aspirations.

As it embarks on this new journey with Viabus, there is potential for innovative travel solutions designed for senior citizens, aligning with the increasing demand for accessible travel options within this demographic.

Significance of the H.I.G. Partnership

H.I.G. Capital has established itself as a pivotal player on the global investment landscape since its inception in 1993, committing over $74 billion across more than 400 companies worldwide. Their extensive experience and flexible approach offer a unique advantage in navigating financial landscapes for mid-market companies.

With this partnership, H.I.G. WhiteHorse signals its commitment to expanding the travel sector, especially in creating inclusive and affordable travel solutions for seniors. The investment is timely, considering the increasing need for accessible travel services to meet the expectations of an aging population.

For media inquiries or further information, interested parties can contact Pascal Meysson at H.I.G. WhiteHorse Europe.

In conclusion, the partnership between H.I.G. WhiteHorse and Viabus through Armira not only promises significant financial backing but also aims to enhance travel experiences for seniors across Europe, setting a precedent for future investments in the market.

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For more information on Viabus and to explore their travel offerings, visit viabusgroup.com.

For insights into Armira’s investment strategy, check armira.de.

Explore H.I.G. Capital’s extensive portfolio at hig.com.