Taco Bell's Quesarito Returns This Holiday Season, Inviting Nikola Jokić to Finally Try It

Taco Bell's Holiday Surprise: The Return of the Quesarito

Taco Bell has delighted fans with the announcement of the Quesarito's return for the holiday season, starting on December 18. This beloved menu item, which combines seasoned beef, seasoned rice, a creamy chipotle sauce, and reduced-fat sour cream wrapped in a grilled quesadilla, has been sorely missed since its departure. The return comes as a sweet gesture to fans who have longed for its cheesy goodness and as a light-hearted challenge to star basketball player Nikola Jokić, who has yet to try it after a memorable 2014 draft moment.

Acknowledging the Fans

The decision to bring back the Quesarito stems from overwhelming fan demand. Taco Bell’s Chief Marketing Officer, Luis Restrepo, acknowledged the passion that fans have shown for this iconic item, stating, "We heard our fans loud and clear. Their passion turned the Quesarito into a Taco Bell legend and bringing it back for the holidays felt like the perfect way to celebrate that energy." The Quesarito has become a staple for many and is priced at $4.99, with special pricing of $1 for the first 30,000 Taco Bell Rewards members during a special event on December 23.

The Legacy of the Quesarito

The Quesarito not only tantalizes taste buds but also holds a unique place in Taco Bell lore, especially linked to Nikola Jokić. During his 2014 draft announcement, a commercial for the Quesarito aired simultaneously, creating an unintentionally humorous crossover that fans dubbed the "Most Unexpected Draft Moment Ever." This serendipitous timing has kept fans talking about both the player and the dish, transforming them into cultural icons within their respective domains.

A Friendly Invitation

In light of the Quesarito's comeback, Taco Bell is reaching out to Jokić to finally try the dish that accompanied his draft moment. The company hopes to put a comedic twist on the situation, extending a friendly apology for the coincidental pairing of the commercial and his big moment. Jokić's response to the invitation? "No. It's nice they're finally apologizing. But no." His playful dismissal has only added to the charm surrounding this promotional initiative.

The Return of Joy

The return of the Quesarito is not just a marketing move; it’s a celebration of Taco Bell’s spirit, deeply connected to fan culture and the interactions with beloved personalities like Jokić. For many, enjoying a Quesarito means more than just satisfying hunger; it’s about reliving a moment that ties together sports, pop culture, and the joy of community-based dining experiences. Taco Bell encourages all fans to join their rewards program for exclusive offers and be part of this delightful comeback.

As the holiday season approaches, Taco Bell has delivered a treat that intertwines food and enthusiasm in an engaging way, with hopes that Nikola Jokić will join the ranks of those who have enjoyed this iconic item. Keep an eye on the festivities and join Taco Bell in this delicious journey, where every bite is bound to be filled with nostalgia and joy!