#Japan #Tokyo #Organic Food #Holland Village #Makiko Kawamura

Holland Village Private Cafe Expands Nationwide

Holland Village Private Cafe (HVPC) is set to embark on an exciting nationwide expansion across 13 cities in Japan. The cafe is founded and operated by Makiko Kawamura, the CEO of MZ Social Inc., in collaboration with Sunny Side Up Group, led by Ryuu Shichou. HVPC is widely recognized for its commitment to using organic and additive-free ingredients in its diverse menu offerings.

The expansion initiative stems from Kawamura's community-driven program, the Holland Village Private Community. This project, fueled by a passion for promoting organic food in Japan, features dedicated members who have been carefully chosen through a selection process to act as local cafe owners in their respective cities. With this unique model, not only will HVPC provide its high-quality meals to community members, but the public will also have access to dine in or take out delicious dishes.

The Vision of HVPC

Makiko Kawamura envisions this expansion as a way to spread healthy and ingredient-conscious dining across the nation. The inaugural HVPC opened its doors in 2022 in Azabu-Juban, Tokyo, following a successful push to create a welcoming third space for members of the community. This unique conjunction of a cafe and a community hub aims to offer a comfortable place for members to gather and enjoy organic food that is good for both health and palate.

The plans for 2024 include the launch of a second locale in Azabu-Juban alongside the Osaka flagship, marking HVPC’s first venture in the Kansai region. The cafe’s menu will include several offerings like “HVPC Granola with Amami Brown Sugar Parfait” in Kagoshima, a gluten-free version of Ningyoyaki in Asakusa, and a refreshing “Setouchi Lemon Salad & Cold Pasta” in Hiroshima, all showcasing the region's unique produce.

As the number of locations increases, HVPC strives to create seasonal menus inspired by local ingredients. This ensures that each meal not only embodies the philosophy of health-consciousness but also resonates with the cultural richness of Japan’s diverse regions.

The Importance of Community

Kawamura emphasizes that the core of HVPC’s success is the strong foundation of community support. In her words, "This café serves not just as a place to eat, but as a third space where people can connect. As we branch out, it’s essential to ensure that each location reflects its local essence while adhering to our shared vision of making healthy food accessible to everyone."

In April, HVPC made a significant move by opening its first store in New York, marking an exciting step towards international growth and demonstrating that the commitment to organic, healthy dining knows no borders.

Future Aspirations

Looking ahead, Kawamura hopes to collaborate with more community members and customers to further develop the essence of Holland Village Private Cafe. Her approach emphasizes the importance of establishing genuine connections with people through food, encouraging them to visit frequently and making HVPC a part of their lifestyle.

Conclusion

Holland Village Private Cafe is not only expanding its footprint across Japan but is also nurturing a community that cherishes wholesome, delicious food. With its commitment to quality ingredients and member engagement, HVPC stands as a promising venue for anyone who values food that nourishes both body and community. The official Instagram accounts and cafes provide more insights and updates on the ongoing expansion and evolving menu offerings.