Peet's Coffee Launches Exciting New Spring Vitality Menu with Functional Beverages

Peet's Coffee Unveils Exciting New Spring Menu



As spring approaches, Peet's Coffee is excited to introduce its latest lineup of refreshing beverages designed to bring a sense of vitality to your day. The Spring Vitality Menu, launching on March 19, focuses on feel-good, functional drinks, showcasing a delightful blend of coconut water and floral flavors that cater to all tastes.

Dive into Coconut Water Creations


Starting April 1, coffee lovers across the nation will be treated to Coconut Water-Infused Beverages made with Vita Coco Pressed Coconut Water. These refreshing drinks promise to deliver hydration and a burst of flavor, making them the perfect companion for the spring season.

1. Coconut Water Cold Brew: This invigorating beverage combines bold Baridi Cold Brew with crisp coconut water and simple syrup, creating a refreshingly smooth taste that’s perfect for warmer days.
2. Coconut Water Matcha: For matcha enthusiasts, this drink features ceremonial-grade matcha intertwined with pressed coconut water and sweet syrup, resulting in a drink that boasts both energy and hydration.

Rich in Protein


In addition to coconut-infused beverages, Peet's is bringing back its popular lattes enriched with protein, crafted using Bob's Red Mill Whey Protein Powder. Each medium-sized latte contains 20 grams or more of protein, offered both hot and iced:
  • - Vanilla Latte: A sweet blend that elevates your coffee experience with protein.
  • - Golden Latte: A creamy delight with a rich flavor profile, providing a satisfying body and energetic boost.
  • - Matcha Latte: A delicious fusion of earthy matcha green tea and creamy steamed milk, loaded with protein for a power-packed drink.

According to registered dietitian Sammi Brondo, who partnered with Peet's on this menu, the combination of coconut water and protein creates a balance of nourishment and great taste, making these drinks an excellent addition to anyone’s daily routine.

Floral Flavors Come to Life


As we welcome the blooming season, Peet's is embracing floral favorites. Starting March 19, patrons can indulge in the Blushing Rose Matcha Latte and Lavender Vanilla Latte, as well as sparkling options like Blushing Rose Sparkling Lemonade and Lavender Sparkling Lemonade. These drinks not only taste good but also visually captivate with their vibrant colors.

To complement these refreshing beverages, Peet's is also launching the Roasted Tomato Focaccia Sandwich as a perfect pair to enjoy alongside these seasonal sips.

Making Non-Dairy Options Accessible


Beginning June 4, Peet's will offer non-dairy alternatives—including oat, almond, and Ripple® plant-based milks—at no extra charge compared to traditional dairy options. This move reflects Peet's dedication to inclusivity and innovation in their beverage options. Peetnik Rewards members will have exclusive access to preview this change starting April 1.

Gordon Bitter, Senior Vice President of Retail, notes that this initiative builds on Peet's commitment to providing plant-based options, having previously introduced the first fully plant-based menu items in coffee shops back in 2021.

Enjoy Seasonal Deals and More


Peet's isn’t just focusing on delicious beverages; they're also rolling out exciting deals all season long:
  • - Sip Into Spring (March 21-23): Enjoy buy-one-get-one-50%-off on limited-edition floral drinks.
  • - National Cold Brew Day (April 18-20): Indulge in a refreshing Coconut Water Cold Brew for just $3.
  • - Teacher Appreciation (May 6): Educators can treat themselves to a complimentary small coffee or cold brew with ID.
  • - Peetnik Perks (May 18-31): A medium latte with a warm snack for only $9.

With these new offerings, Peet's Coffee is set to be your go-to destination for vibrant, spring-inspired beverages and bites designed to uplift your spirits throughout the season.

For more information about Peet's new spring menu and promotions, visit the official Peet's Coffee website or find them on social media @peetscoffee.

Topics Consumer Products & Retail)

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