Fresh Express®, a leader in ready-to-eat salads, is amplifying mealtime excitement with the introduction of three innovative Chopped Salad Kits. Launched on May 21, 2025, these kits are designed to bring bold, international flavors right to consumers’ tables, transforming ordinary meals into extraordinary culinary experiences without the need for travel.
The three new flavors include:
- - Creamy Goddess Chopped Salad Kit: This salad is a vibrant celebration of Mexican-inspired flavors. It combines crisp iceberg and green leaf lettuce with vibrant carrots and red cabbage as the base. Topped with queso fresco, roasted pumpkin seeds, and freeze-dried corn, this salad is finished off with a creamy cilantro cotija dressing that adds a delightful kick. With its rich textures and refreshing taste, it promises a delightful sensory experience.
- - Farmhouse Ranch Chopped Salad Kit: Bringing the essence of comforting American classics, this salad melds a mix of romaine lettuce, red cabbage, and carrots. Enhanced with garlic brioche croutons and crispy garlic pepper onions for an enjoyable crunch, this kit also includes a rich cheese blend and farmhouse ranch dressing that combines traditional comfort with bold flavors, creating a savory experience that is both satisfying and delicious.
- - Orange Sesame Chopped Salad Kit: Drawing inspiration from Eastern flavors, this zesty salad brings together fresh green leaf lettuce, kale, and red and green cabbage for a satisfying crunch. Its texture is elevated with toasted sesame sticks and honey-sliced almonds, and it's completed with a vibrant orange miso vinaigrette that offers a delightful, ginger-infused zing. This salad is perfect for anyone seeking a crisp and refreshing meal option.
Fabian Pereira, Vice President of Marketing and Innovation at Fresh Express, stated, "Salads today are more than just a side—they're the main event. We created these new kits to bring that 'wow' factor to everyday meals." This innovation is very much in line with the brand's commitment to provide vibrant, high-quality salad experiences.
Moreover, the launch aligns with Fresh Express's new marketing initiative, the "Express Yourself" campaign, which prioritizes individuality and creativity in the kitchen. As part of this campaign, Fresh Express invites salad enthusiasts to participate in the Express Yourself Recipe Contest, encouraging them to showcase their own creative salad concoctions. Contest entries will be accepted until June 1, and winners will receive a year’s supply of Fresh Express salads!
Fresh Express continues to be at the forefront of salad innovation, regularly assessing global flavors and evolving consumer preferences. These new kits are not just a culinary adventure; they are a convenient way to integrate a variety of fresh, wholesome ingredients into everyday meals. From grocery retailers to home kitchens, the new Chopped Salad Kits are set to elevate mealtime enjoyment.
For additional information on Fresh Express products, recipes, and the latest updates, consumers are encouraged to visit www.freshexpress.com. With over 100 varieties of salads and a commitment to health and convenience, Fresh Express is proud to serve more than 14 million consumers weekly with fresh and ready-to-eat salad options.