LIFULL and Ielab Group
2025-12-04 02:38:32

LIFULL HOME'S and Ielab Group Partner for Enhanced Real Estate SaaS Functionality

Enhancing Real Estate Operations with Integrated SaaS Solutions



LIFULL, a prominent player in the real estate information sector based in Chiyoda, Tokyo, has announced an innovative partnership with Ielab Group. This collaboration introduces a significant enhancement to Ielab Cloud, a real estate SaaS platform, by allowing seamless access to the 'Representative Property Report' from LIFULL HOME'S.

With this new feature, real estate companies utilizing Ielab Cloud can now check essential data about properties that qualify as 'Representative Properties' directly within the SaaS platform without needing to navigate separately to the LIFULL HOME'S management interface. This integration is poised to streamline operations and improve efficiency significantly in the current labor-short landscape.

The Importance of Representative Properties


In the competitive real estate market, being chosen as a 'Representative Property' on LIFULL HOME'S is crucial for acquiring user inquiries. The platform enhances user experience by merging multiple listings from the same building into a single representative view. Through proprietary algorithms, LIFULL identifies which property provides the most beneficial information to users, thereby increasing the likelihood of generating inquiries from potential tenants.

Previously, users had to access LIFULL HOME'S to obtain the 'Representative Property Report', leading to cumbersome extra steps in their workflow. Now, this information is readily available through the Ielab Cloud interface, marking a significant development in operational convenience for real estate agencies.

What the 'Representative Property Acquisition Support Function' Offers


The 'Representative Property Acquisition Support Function' added to Ielab Cloud is designed to assist real estate companies throughout their rental management processes. It provides a comprehensive all-in-one cloud solution that allows for the input of property information once and disseminates it across multiple listing portals with one command.

Key features of this integration include:
1. Significantly Improved Efficiency: The previous need for toggling between two systems has been eliminated, enabling a more straightforward process from property selection through to listing submission.
2. Data-Informed Strategy Support: By leveraging data insights, agencies can formulate more effective strategies for property listings rather than relying solely on instinct and experience.

Representative Property Acquisition Support Function Interface

According to Yohei Matsushita, head of the rental project at LIFULL, this integration simplifies the complex process of attaining 'Representative Property' status within a familiar SaaS environment. He emphasized that real estate companies must focus on their core operations instead of getting bogged down with administrative hurdles and that more progress is still needed to address challenges in the industry.

Future Directions


LIFULL has consistently pursued innovations to facilitate real estate companies’ operations, including automation in property listing management and AI-driven features aimed at optimizing property visibility. The introduction of the 'Representative Property Acquisition Support Function' marks a vital step in ensuring that agents can convey their listings effectively and meet market demands.

LIFULL is committed to working alongside its partner companies to continue improving the integration of its services, ultimately striving to foster an optimal match between people and housing needs.

For more information about LIFULL HOME'S, visit here.

LIFULL is more than just a service provider; it embodies the ethos of improving lives through innovative real estate solutions. Pursuing extensive involvement across various domains, this social enterprise aims to tackle both individual and societal challenges through its initiatives aimed at creating a fulfilling living experience for everyone.

Learn more about LIFULL at LIFULL Official Site.


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Topics Consumer Products & Retail)

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