Groove Thing Breaks New Ground as Top Funded Insertable Product on Kickstarter

Groove Thing Sets a New Standard in Intimacy



Launched on June 24, 2025, Groove Thing has already made history as the most funded insertable pleasure product on Kickstarter, raising a remarkable $100,000 within the first 12 hours and exceeding $260,000 to date. Founded by former NASA software engineer Michael Weiss-Malik and co-founder Elizabeth Dell, Groove Thing is not just a product; it’s a game-changer in the realm of intimacy.

The Concept


Groove Thing introduces the world's first internal music player, a unique fusion of audio experience and intimacy. It is designed to offer users an entirely new way to connect with their favorite music—not only through hearing but also via physical sensation. Unlike conventional sound-responsive vibrators, Groove Thing uses patent-pending technology to convert audio into tactile sensations, allowing users to feel the nuances of each note and instrument.

“Music should be an experience to be felt, not just heard,” states Weiss-Malik, who is on a mission to revolutionize how users engage with sound and bodies. By merging audio and physical sensations, Groove Thing opens doors to innovative connections between individuals and their favorite tunes.

Unique Features


The hardware of Groove Thing comprises high-quality stereo speakers for auditory enjoyment and a handheld resonator equipped with various attachments for internal and external use. This combination allows users not only to hear but also to physically engage with their music in an unprecedented manner.

The launch was met with overwhelming enthusiasm as more than 20,000 individuals expressed interest in the product even before its Kickstarter campaign began. The rapid funding success indicates strong market demand, as the product was fully backed just 10 minutes post-launch.

The Team Behind the Innovation


Groove Thing also features the expertise of Caitlin V Neal, a DJ and sex educator known for her work on HBO's Good Sex. As the Chief Groove Officer, Neal brings a unique perspective that integrates both scientific understanding and cultural insight into the product's development.

“I’ve always believed that music and sensation could enhance interpersonal connections,” Neal remarked. “Groove Thing isn't just another device; it’s a transformational experience in intimacy.”

The partnership with Design 1st, the award-winning design firm behind the We-Vibe™, further underscores the quality and thoughtfulness of the product’s design.

Community Involvement and Future Prospects


Backers of the Kickstarter campaign will not only gain access to unique rewards but will also have the opportunity to provide feedback that shapes the evolution of music as a sensory experience. With its innovative approach, Groove Thing looks poised to change the perception of intimacy and sexual wellness.

Conclusion


As Groove Thing continues to attract interest and funding, it signifies a shift towards embracing pleasure in a more holistic manner. Holistic sound experiences paired with intimate connections represent an exciting frontier in sexual wellness, paving the way for future innovations in both music and intimacy.

For more information about Groove Thing and its Kickstarter campaign, visit their official webpage.

Topics Consumer Products & Retail)

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