Exciting New Sour Flavor Freeze Pops from SOUR PUNCH® and FUNPOPS® Collaboration

In an exhilarating announcement for candy lovers, American Licorice™ Company has teamed up with Alamance Foods to unveil a unique line of freeze pops infused with the iconic SOUR PUNCH® flavors. This collaboration marks a new venture for both companies, promising a thrilling experience for fans of sour candy and frozen treats alike.

American Licorice Company, a stalwart in the candy industry since its inception in 1914, is well-known for its commitment to producing innovative and delightful confections. With SOUR PUNCH® taking center stage in this collaboration, fans can anticipate the return of some beloved flavors in a whole new format. SOUR PUNCH® has captivated consumers for over thirty years with its deliciously tart and sweet offerings, consistently ranking high in the sour candy market.

Wendy Dattilo, Product Manager at American Licorice, expressed her enthusiasm about this partnership, stating, “We are thrilled to welcome Alamance Foods and their well-known FunPops® products into our licensing program.” This exciting collaboration aims to deliver exciting new products that leverage the strengths of both iconic brands.

Alamance Foods, celebrated for its diverse portfolio of innovative food and beverage products, including its popular FUNPOPS®, has been a family-owned company since 1927. As they celebrate 76 years of service, Alamance Foods continues to be recognized for delivering quality products that resonate with consumers. Nick Wong, the President of Alamance Foods, shared his excitement about the partnership, highlighting the shared values of quality and consumer satisfaction. “Our teams have been working hard to deliver flavored FunPops® that are consistent with what Sour Punch fans and sour candy enthusiasts will love,” Wong remarked.

The flavors set to debut in the forthcoming SOUR PUNCH® FunPops® line include tropical flavors that are sure to be a hit during the upcoming summer months. Consumers can look forward to “Tropical Citrus Surf,” “Kiwi Lagoon,” and “Peachy Paradise” as the standout flavors that will tantalize taste buds and offer a refreshing treat.

For American Licorice, this collaboration represents a significant step into the frozen treat market, diversifying their product offerings while remaining true to their roots of creating joyful candy experiences. With the freeze pops set to ship in summer 2025, fans are already buzzing with anticipation about how these sour flavors will translate into the freeze pop format.

Apart from its rich history in crafting beloved candies such as Red Vines® and Super Ropes®, American Licorice Company has established itself as a pioneer in the sour candy category with the introduction of its SOUR PUNCH® Straws in 1990. These straws have become a staple for anyone seeking a deliciously sour snack, further solidifying the brand's place in the hearts of consumers.

Alamance Foods, on the other hand, is known for its commitment to fun and flavorful food products, which makes their partnership with American Licorice extremely complementary. The excitement around the new freeze pop flavors adds a fresh element to both brands that will resonate well with consumers looking for nostalgic treats with a contemporary twist.

As summer approaches, the collaboration between SOUR PUNCH® and FUNPOPS® appears poised to become the talk of the town, especially among fun-loving families and kids looking for exciting new treats to enjoy on hot days. With a solid foundation laid on quality and consumer appeal, the SOUR PUNCH® flavored FunPops® are set to make a splash in the frozen product aisle, appealing to both new customers and devoted fans alike.

In conclusion, the partnership between SOUR PUNCH® and FUNPOPS® signals an exciting new chapter in snacking. With their innovative flavors and shared dedication to quality, this collaboration is expected to delight consumers and usher in a wave of refreshing summer treats that everyone can enjoy.