#United States #Veeva Systems #Pleasanton #Vault CRM #Campaign Manager

Veeva Systems Unveils Vault CRM Suite

Veeva Systems (NYSE: VEEV), a leader in cloud software for the life sciences sector, has just announced the release of its latest Vault CRM Suite. This new system promises to streamline customer engagement by connecting sales, marketing, and medical teams through a unified platform.

Introduction to the Vault CRM Suite

The Vault CRM Suite is recognized as the market leader for life sciences customer relationship management. With the addition of the Vault CRM Campaign Manager, companies can now better coordinate their sales and marketing efforts, resulting in a more customer-centric approach. According to Arno Sosna, the general manager of CRM products at Veeva, this release builds upon years of innovation and aims to enhance connectivity among various business functions.

Key Features and Improvements

The Vault CRM Suite stands out because it integrates multiple departments—sales, marketing, medical, and service—within a single database. This unified approach allows for shared data and content, leading to improved collaboration and advanced automation across teams. For instance, with the new Campaign Manager, organizations can effortlessly execute multichannel campaigns, thereby enhancing customer engagement and outreach. Additionally, the CRM Suite includes the Vault CRM Service Center, launched earlier in August, which supports inside sales and contact center teams.

Adoption and Future Plans

Veeva has provided services to over 30 companies that are now using the Vault CRM, with expectations for more transitions soon. Interestingly, seven companies have plans to migrate from the previous Veeva CRM to the new Vault CRM, aiming for completion by the end of this month. Furthermore, a major global biopharma company is set to migrate more than 15,000 users onto the Vault CRM platform by the end of 2025.

Upcoming Events and Demos

To provide further insights into the newly released Vault CRM Suite and its features, Veeva is hosting a release update session that will include a roadmap for future developments. Attendees can learn about exciting new tools, such as the AI-powered Vault CRM Bot and voice control functionality. Demos of the Campaign Manager will also be available, allowing potential customers to see the tool in action.

About Veeva Systems

Veeva Systems caters to over 1,000 clients in the life sciences domain, ranging from major biopharmaceutical firms to emerging biotech companies. As a Public Benefit Corporation, Veeva prioritizes the balance of interests among various stakeholders, including its clients, employees, and shareholders. The company continues to attract attention for its commitment to product innovation and customer success.

For more information about the latest features of the Vault CRM and its impact on life sciences, visit veeva.com or join the upcoming session on Thursday, December 12 at 11 AM ET.