LILYSILK's SILKERRY™ Collection Triumphs at 2025 International Luxury Awards

LILYSILK's SILKERRY™ Collection Triumphs at the 2025 International Luxury Awards



LILYSILK has once again marked its territory as a leader in the silk industry by achieving the prestigious title of Grand Winner at the 2025 International Luxury Awards. This recognition, awarded for both Best Luxury Fashion Design and Best Luxury Textile in the Best Luxury Design category, is a monumental milestone for the brand and celebrates their unwavering commitment to innovation and superior craftsmanship in the realm of luxury fashion.

The International Luxury Awards, organized by the International Awards Associate (IAA), is renowned for honoring creativity and excellence in luxury design. This acclaimed platform celebrates those who shape the future of the luxury market, offering a prestigious accolade to brands, designers, and creatives worldwide. Commenting on the significance of the awards, IAA spokesperson Thomas Brandt remarked, "This season's winners exemplify the evolution of luxury while remaining grounded in quality and presence. LILYSILK’s success exemplifies how brands can consistently exceed expectations."

The celebrated piece, the SILKERRY™ Collection, introduces a revolutionary blend of silk and cotton terry, designed to offer unparalleled comfort while embracing a modern leisurewear aesthetic. Unlike any ordinary fabric, SILKERRY™ presents an innovative take on textiles, combining the breathable plushness of terry with the luxurious attributes of silk. This unique fusion creates a new category of clothing that not only enhances daily apparel but also promotes skin health through its natural benefits.

Silkerry™ addresses the evolving needs of consumers by emphasizing comfort without compromising style. Whether you're lounging at home or stepping out for an errand, this collection ensures you feel as luxurious as you look. Its clever design features high-strength natural silk, which regulates temperature and maintains freshness longer than traditional fabrics. This modern fabric is crafted for real life and promises a sophistication that elevates casual wear.

Noteworthy figures in fashion and entertainment have embraced the SILKERRY™ Collection, further amplifying its visibility and appeal. Model Karlie Kloss showcased the Seamflow Stride Sweatpants on her Instagram, while actress Emmanuelle Chriqui praised her brown sweatsuit as “everything.” Adding to the accolades, actress Sarah Shahi described her SILKERRY™ look as “cute and cozy in the Berkshires,” while Jena Sims shared her complete outfit in a delightful video on social media.

David Wang, CEO of LILYSILK, expressed the company’s pride in receiving this esteemed recognition from the iLuxury Awards. He stated, "It reflects the dedication of our team and our collective commitment to redefining luxury. This award celebrates our innovative spirit and the craftsmanship we put into our products."

As trends in the fashion industry continue to shift towards sustainability and comfort, LILYSILK's dedication to utilizing natural materials while fostering a luxurious experience resonates well with evolving consumer values. The SILKERRY™ collection stands as a testament to the brand’s mission of inspiring people to live spectacular and sustainable lives through their fashion choices.

For those interested in exploring the SPLKERRY™ Collection and other LILYSILK offerings, visit their official website at www.lilysilk.com and follow them on social media at @lilysilk to stay updated on the latest trends and collections.

Topics Consumer Products & Retail)

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