Celebrating 25 Years of Innovative Book Promotion with Books Forward

Books Forward Celebrates 25 Years of Transformative Book Promotion

Books Forward, a leading book promotion and digital marketing agency, is proudly commemorating its 25th anniversary throughout 2025. Since its inception in 2000, the company has redefined the landscape of book publicity and marketing, successfully representing over 1,000 authors ranging from debut writers to established New York Times bestsellers. As part of its milestone celebrations, Books Forward is introducing a series of initiatives designed to empower authors and share crucial industry knowledge.

A Commitment to Author Success

Books Forward has always been at the forefront of author support, helping clients achieve significant milestones such as securing traditional publishing deals, launching bestsellers, and even securing 'Indie Next' picks that highlight noteworthy indie books. Their innovative approach has enabled many authors to break into international markets through foreign rights deals, a testament to their effectiveness and connections in the industry.

The agency employs a diverse team made up of former journalists, publishing insiders, and marketing professionals who prioritize ethics and transparency in their work. Marissa DeCuir, the president of Books Forward, emphasizes the agency's philosophy: "We have always aimed to be a reliable and straightforward voice of integrity, which has become increasingly important to us in a growing age of AI and publishing scams."

Exciting 2025 Webinars and Consultations

To celebrate this significant milestone, Books Forward is offering 25 complimentary publicity consultations and three live webinars filled with actionable insights. These webinars are designed to assist authors in navigating the complexities of book publicity and digital marketing.
1. Ask a Publicist: Get answers to burning questions related to book promotion and publishing from seasoned experts.
2. How to Avoid Falling for Publishing Scams: Learn to identify and sidestep common Pitfalls like fake agencies and predatory publishers.
3. Being Your Publisher's Best Partner: Discover strategies for maximizing collaboration with in-house marketing teams from major publishing houses.

Authors interested in these offerings can subscribe to Books Forward's newsletter to stay updated on registration deadlines and opportunities to win additional free publicity strategy consultations.

Driving Innovation in the Publishing Industry

Over the years, Books Forward has made numerous pioneering moves that have set industry standards. The agency was the first to launch audiobook-focused publicity campaigns and implemented a transparent system allowing authors to monitor their promotional campaign's progress in real time. Their innovative strategies included everything from promoting books through video ads in cinemas to pioneering advance review copy distribution, establishing them as champions for indie authors.

Moreover, Books Forward's commitment to pushing boundaries has led to the development of tailored press kits and interactive marketing tactics praised by media personnel across the globe. They have also been instrumental in establishing Books Fluent, a division dedicated to helping authors independently design and publish award-winning works that meet traditional publishing standards.

Celebrating Achievements and Looking Forward

As of now, Books Forward and Books Fluent represent a diverse and impressive roster of authors whose works have collectively garnered over 500 industry awards worldwide. The agency's founder, Julie Schoerke, expressed, "We are proud of the quality of authors we have the privilege to represent. Their dedication to storytelling and their influence in the literary world serve as our greatest inspiration."

As Books Forward enters its next chapter, the agency remains committed to innovation and integrity, ensuring that authors not only receive the knowledge and support they need but also feel like part of the Books Forward family. This 25th-anniversary celebration is not just a recognition of past successes but an invitation for authors to join an ever-evolving journey in the world of book promotion. Stay tuned for more exciting announcements and resources from Books Forward throughout 2025!