#Japan #Entertainment #IPG #Minato, Tokyo #G-Guide

Major Update to G-Guide: New Genre Pages for Easier Access

On March 12, 2026, IPG, based in Minato, Tokyo, announced a significant upgrade to its web-based electronic program guide service, G-Guide. This update introduces a new page dedicated to subcategories, allowing users to refine their search for programs in specific genres such as baseball and soccer. With an expanded range of genres, G-Guide aims to make it easier for users to find exactly what they want to watch.

New Subcategory Page: Direct Access to Desired Programs

The newly added subcategory page streamlines the experience of accessing shows by providing a direct route to specific program types. Designed with user-friendliness in mind, both desktop and smartphone users will benefit from enhanced navigation.

Optimized for Different Devices

• - Smartphone Users: A new button labeled "Subcategory" has been added to the top menu bar, enabling a seamless transition to the subcategory page. This feature is especially useful for mobile devices with limited screen space.
• - Desktop Users: For those on desktops, the "Subcategory" option appears in the dropdown menu under the "Genre" tab, allowing for easy navigation.

To further facilitate user experience, a new button, "Specify Detailed Genre," has been added on the program list page after genre selection. This allows for smooth transitions between categories, enhancing the program discovery process.

Expansion of Major Genres for Comprehensive Search

The new subcategory page enhances the existing six major genres: drama, animation, variety, music, sports, and movies, with the addition of six more categories. Now users can explore a total of twelve major genres comprehensively.

Newly Added Major Genres:

• - News
• - Documentary
• - Information
• - Theater
• - Hobbies
• - Welfare

This array of genres boosts the platform's versatility, making it an optimal choice for viewers seeking diverse content ranging from news to personal interests.

Exploring the Update Further

For those interested in a detailed guide on how to utilize the newly introduced features, a comprehensive article is available on IPG's note page. This guide includes practical insights on navigating the updates, from choosing detailed genres on a PC to optimal mobile usage.

A Commitment to Enhanced Viewing Experiences

In today’s content-rich environment, IPG’s updates focus on two key aspects: broad coverage of genre options and the ability to explore specific interests effectively. The company aims to connect viewers with content that enriches their viewing experiences.

About G-Guide

The G-Guide is the largest electronic programming guide service in Japan, with an impressive average of around 7 million active users each month. It offers not only program listings but also features like trending rankings and the ability to filter by genre, ensuring various ways for users to discover new content.

IPG acts as an authorized partner, receiving and managing official program content data from broadcasters and streaming services across Japan.

Company Overview

IPG, founded in April 1999, is headquartered in Tokyo and focuses on optimizing viewer experiences through innovative metadata management of viewing content. The company's mission is to enhance entertainment accessibility, enabling users to lead enriched and enjoyable lives filled with diverse viewing options.

Find out more about IPG through their official channels:

• - Website: IPG Official Site
• - Facebook: IPG on Facebook
• - X: IPG on X

Contact Information

For inquiries, please contact IPG's Public Relations Department at IPG Contact Form.