Lycored Unveils Advanced VAS Technology at SupplySide Global 2025 Event
Lycored, a leading name in naturally sourced carotenoids for the food, beverage, and dietary supplement industries, has recently revealed its groundbreaking VAS (Versatile Application Solution) technology at the 2025 SupplySide Global event. Set to officially launch on November 6, 2025, VAS technology introduces advanced microencapsulated starch beadlets designed to optimize performance across a diverse range of product formats. This innovation signifies a leap forward in the ability to cater to evolving market demands and consumer preferences.
The VAS technology is distinguished by its ability to serve multiple applications, providing stability and versatility across products including tablets, gummies, powder beverages, and capsules. Each product type benefits from unique characteristics attributed to VAS technology:
Among the features of the VAS lineup, the Lycobeads VAS® with 10% lycopene stands out. Lycopene is renowned for its powerful antioxidant properties and its health benefits, which include supporting cardiovascular health, skin protection, and prostate function. The introduction of this product underscores the company's commitment to creating formulations that not only appeal to consumers but are also backed by scientific research.
In light of increasing consumer interest in health and wellness, the launch of VAS technology represents a strategic opportunity for brands to enhance their offerings. As noted by Megan Dunn, Senior Manager of Global Marketing at Lycored, "VAS technology creates opportunities for brands to drive commercial success through elevated formulations with best-in-class nature-based ingredients." This approach aligns tightly with the current market trend towards natural ingredients and scientifically validated health benefits.
At the SupplySide Global event, attendees can expect a comprehensive showcase of Lycored's innovation. On October 29, Dr. Elizabeth Tarshish, Head of Product and Science, will present on "Tomato to Transformation: Lycopene's Health Journey," discussing the science and bioavailability of lycopene. This engaging presentation will outline the emerging research highlighting lycopene's proven advantages.
In addition, attendees are invited to participate in the Natural Color Solutions Guided Tour, scheduled to explore vibrant innovations originating from nature. The Lycored booth (#3251) promises an interactive experience, incorporating engaging displays that highlight the entire portfolio of nature-based solutions alongside a Las Vegas-inspired silent disco to reinforce the fun and creative spirit of the brand.
Founded in 1995, Lycored has positioned itself at the forefront of nutrient innovation, marrying nature's goodness with advanced scientific methodologies. The brand's dedication towards cultivating wellness through unique sensory experiences continues to set a benchmark in the industry. With a commitment to enhancing quality of life, Lycored remains a trailblazer in developing products that resonate with consumers seeking effective, science-backed health solutions. For further information about Lycored and its latest offerings, visit www.lycored.com.
The Features of VAS Technology
The VAS technology is distinguished by its ability to serve multiple applications, providing stability and versatility across products including tablets, gummies, powder beverages, and capsules. Each product type benefits from unique characteristics attributed to VAS technology:
- - Tablets: Engineered to withstand direct compression while maintaining the integrity of the active ingredients.
- - Gummies: Ensures homogeneity and stability, allowing for consistent dosing of active components.
- - Powder Beverages: Improves solubility, enhancing the overall consumer experience.
- - Capsules: Optimized flowability for efficient production.
Among the features of the VAS lineup, the Lycobeads VAS® with 10% lycopene stands out. Lycopene is renowned for its powerful antioxidant properties and its health benefits, which include supporting cardiovascular health, skin protection, and prostate function. The introduction of this product underscores the company's commitment to creating formulations that not only appeal to consumers but are also backed by scientific research.
Market Demand and Brand Opportunities
In light of increasing consumer interest in health and wellness, the launch of VAS technology represents a strategic opportunity for brands to enhance their offerings. As noted by Megan Dunn, Senior Manager of Global Marketing at Lycored, "VAS technology creates opportunities for brands to drive commercial success through elevated formulations with best-in-class nature-based ingredients." This approach aligns tightly with the current market trend towards natural ingredients and scientifically validated health benefits.
A Showcase of Innovation at SupplySide Global 2025
At the SupplySide Global event, attendees can expect a comprehensive showcase of Lycored's innovation. On October 29, Dr. Elizabeth Tarshish, Head of Product and Science, will present on "Tomato to Transformation: Lycopene's Health Journey," discussing the science and bioavailability of lycopene. This engaging presentation will outline the emerging research highlighting lycopene's proven advantages.
In addition, attendees are invited to participate in the Natural Color Solutions Guided Tour, scheduled to explore vibrant innovations originating from nature. The Lycored booth (#3251) promises an interactive experience, incorporating engaging displays that highlight the entire portfolio of nature-based solutions alongside a Las Vegas-inspired silent disco to reinforce the fun and creative spirit of the brand.
About Lycored
Founded in 1995, Lycored has positioned itself at the forefront of nutrient innovation, marrying nature's goodness with advanced scientific methodologies. The brand's dedication towards cultivating wellness through unique sensory experiences continues to set a benchmark in the industry. With a commitment to enhancing quality of life, Lycored remains a trailblazer in developing products that resonate with consumers seeking effective, science-backed health solutions. For further information about Lycored and its latest offerings, visit www.lycored.com.
Topics Consumer Products & Retail）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.