#United States #Irvine #Allergan Aesthetics #Hyaluronic Acid #Injectable Fillers

Allergan Aesthetics Launches New Campaign to Educate Consumers

Allergan Aesthetics, a prominent name in the cosmetic industry and part of AbbVie, recently announced the launch of their innovative campaign titled "Naturally You with Injectable Hyaluronic Acid Fillers." This initiative aims to provide comprehensive education about hyaluronic acid (HA) injectable fillers, an increasingly popular solution for aesthetic enhancement. The campaign is a response to the prevalent misinformation surrounding HA fillers and emphasizes the importance of informed decisions for consumers and healthcare providers alike.

Understanding Hyaluronic Acid Fillers

Hyaluronic acid fillers are substances injected into the skin to add volume, smooth out wrinkles, and enhance facial features. They are favored for their ability to deliver natural-looking results while being minimally invasive. Despite their rising popularity, many myths and misconceptions about their use remain, leading to the necessity for this educational initiative. Glen Curran, Senior Vice President of U.S. Aesthetics at Allergan Aesthetics, states, "Our goal with this campaign is to set the record straight about hyaluronic acid injectable fillers for healthcare providers and patients. Providing facts and real-world satisfaction data will facilitate a better understanding of the benefits of HA fillers."

Insights from the New Report

At the heart of the campaign is The Hyaluronic Acid Injectable Fillers Report, which reveals crucial insights into consumer perceptions and experiences with HA fillers. Key findings indicate that nearly 90% of consumers express satisfaction with their results, with the desire for natural-looking outcomes being the primary factor for their satisfaction. Furthermore, the survey revealed that 78% of consumers agree that a more natural look is increasingly desired in aesthetic improvements.

Interestingly, more than two-thirds of users turn to social media and online videos as their primary sources of information about HA fillers. This highlights the critical role that digital platforms play in shaping consumer knowledge in today's market. The report also suggests that a considerable 75% of consumers believe that the demand for injectable HA fillers is set to rise.

The data was accrued through extensive research, including diverse consumer and media interviews, cultural trend analysis, and proprietary information from Allergan Aesthetics. Expert opinions from leading aesthetic professionals in major U.S. markets were also included, enhancing the report’s credibility. Notable contributors include Brittony Croasdell, NP from Chicago, Lisa Espinoza, MD from California, Emily Hu, MD from Portland, and Terrence Keaney, MD from Washington, D.C.

An Eye on Collaboration

To further the education on HA fillers, Allergan Aesthetics is collaborating with healthcare providers and consumer influencers. This partnership aims to promote healthy, natural results that align with the current desires of consumers in the cosmetic space. The campaign encourages consumers to embrace informed choices surrounding aesthetic treatments and emphasizes the importance of professional guidance.

Looking Ahead

The Naturally You with Injectable Hyaluronic Acid Fillers campaign represents Allergan Aesthetics' commitment to enhancing consumer understanding and trust within the aesthetics market. The findings from The Hyaluronic Acid Injectable Fillers Report signify a proactive step towards reshaping the narrative around HA fillers. The report is anticipated to be the first installment of the Aesthetics Evolution Report Series, which will continue to delve into insights pertinent to the aesthetics industry.

For those interested in gathering detailed insights and furthering their knowledge of hyaluronic acid injectable fillers, the complete report is available for download at www.naturallyyouwithHA.com.

About Allergan Aesthetics

At Allergan Aesthetics, an AbbVie company, we pride ourselves in manufacturing and marketing a wide array of leading aesthetic products, including facial injectables and body contouring solutions. Our mission is to innovate continually while educating and supporting our customers with exceptional service. Our commitment is only matched by our personal touch during every client interaction. For further information on our offerings, visit www.AllerganAesthetics.com.

Conclusion

The campaign by Allergan Aesthetics not only educates consumers on HA injectable fillers but also promotes a more informed discussion about aesthetics treatments. By doing so, it hopes to correct misconceptions and highlight the safe and effective options available for those seeking enhancements.