David Yurman Welcomes Eiza González as New Global Ambassador in Sculpted Cable Campaign

David Yurman's Spring 2025 Campaign Featuring Eiza González

In an exciting announcement, renowned luxury jewelry brand David Yurman has revealed Eiza González, the talented Mexican actress and singer, as their latest global ambassador. This news comes as part of their Spring 2025 Sculpted Cable campaign, where she joins long-standing ambassador Iris Law. The campaign captures the essence of a modern woman defining her path amid challenges, showcased through striking imagery against the backdrop of the iconic Solomon R. Guggenheim Museum in New York City.

The collaboration unites two creative powers, with Eiza González donning impressive pieces from the Sculpted Cable collection. This collection expertly combines the unique Cable design known for its strength and connection with a new wave-like pattern that invokes a sense of continuous movement and innovation. The stunning campaign was brought to life by renowned fashion photographer Tyrone Lebon and director Frank Lebon, emphasizing González’s journey of self-discovery in a visually captivating manner.

González reflects on her journey saying, "The greatest creatives in the world have sculpted their own paths. When I left my hometown to move to America, it was a challenging leap of faith, but one that proved invaluable for my career. It's essential not just to follow your dreams but to actively design your future."

This campaign not only marks a professional milestone for González but highlights the dynamic nature of David Yurman's brand, which has consistently evolved over the past 50 years. The Cable motif, deeply rooted in both historical craftsmanship and contemporary artistry, symbolizes strength and the spirit of innovation essential to the brand's identity. Evan Yurman, the brand’s president, spoke on the collaboration, emphasizing the importance of blending artistic inspiration with fashion innovation. "This campaign with Eiza, set against such an iconic New York City landscape, truly captures the spirit and intention of our new collection," he stated.

The Sculpted Cable campaign is being launched today, February 14, 2025, across all of David Yurman's social media platforms and on their website, aligning with the brand’s mission to inspire individuals through artful and innovative jewelry designs. As David Yurman continues to push boundaries in the design industry, they remain committed to creating timeless pieces that resonate with modern sensibilities and aesthetics.

Founded in New York, David Yurman emerged from the passion of a sculptor, David Yurman, and his wife Sybil, a painter. Their aim to develop beautiful wearable art has since transformed into a global luxury jewelry empire known for its exquisite craftsmanship and design. Today, under the leadership of their son Evan, the brand remains true to its roots while continuously seeking innovation through cultural and artistic expressions.

With Eiza González at the helm of this latest campaign, the brand affirms its commitment to celebrating individuality and resilience. The collection not only embraces traditional design elements but also encourages the narrative of self-expression, making a strong statement in the tale of personal and artistic empowerment that resonates in contemporary society.

For more insights on David Yurman’s latest offerings and to experience the Sculpted Cable collection, visit davidyurman.com.