Transforming Spaces with Color: Insights from CertaPro Painters' Survey
In a recent survey conducted by CertaPro Painters®, North America's leading painting franchise, homeowners shared their perspectives on how painting their homes can create joyful environments. The survey, which took place between April and June, unveiled significant insights into homeowner preferences and emotional responses linked to home painting projects.
Paint: A Catalyst for Happiness
One key takeaway from the survey is that a staggering
87% of respondents reported feeling happier and more refreshed when living in a freshly painted interior. This resonates strongly with CertaPro's Chief Brand Officer,
Dawn Perry, who emphasizes that painting is not merely about changing colors but enhancing perspectives. She noted, “A fresh coat of paint can bring the same joy you feel from life's best moments into your home.” This powerful sentiment encapsulates the emotional boost associated with fresh colors in domestic spaces.
Homeowners on the Move
The survey results indicate that homeowners are not just inspired but are also poised to take action. Approximately
60% of those surveyed conveyed plans to paint either their bedrooms or living/family rooms, showcasing a keen interest in refreshing their most frequented spaces. Additionally,
44% mentioned they aim to repaint their home's exterior siding, further demonstrating commitment to maintaining a vibrant home exterior.
High-Impact Areas
Today's homeowners are particularly inclined to focus on high-impact areas that accentuate personal style and function. About
75% of participants expressed interest in using paint to transform these pivotal spots, such as accent walls, kitchen cabinets, or elaborate trims. Not surprisingly,
42% of respondents selected kitchen cabinets as their top choice for a color refresh, making it clear that functional spaces hold significant value in home improvement plans.
A Colorful Future
The trends from this survey reflect a broader movement among homeowners who are beginning to view painting as a vital home improvement activity that infuses joy into their daily lives. Whether it involves a single room or an entire home renovation, homeowners are opting for paint as a cost-effective and impactful solution to rejuvenate their living environments.
As people look forward to undertaking these projects, CertaPro Painters invites everyone to explore creative options for bringing new life to their spaces. Those who wish to visualize their upcoming projects can download an infographic with survey insights and tips on CertaPro's website.
About CertaPro Painters
CertaPro Painters® has been enhancing homes since 1992, providing unparalleled commercial and residential painting services across 445 franchise territories. Their dedication to exceeding customer expectations is evident in the meticulous approach they take to cada project, ensuring that every step is handled with care and precision. For more information about CertaPro Painters and to learn how to elevate your home with a fresh coat of color, visit their website at
certapro.com.