Kiehl's Expands Partnership with Jackson Hole Mountain Resort for Enhanced Skincare Experience
Kiehl's Since 1851, a leading skincare brand known for its scientifically-formulated products, continues its journey by expanding its partnership with the Jackson Hole Mountain Resort (JHMR) for its second year. With a dedicated focus on delivering superior skincare solutions, Kiehl's steps up as the Official Skincare and SPF Partner for 2025. This collaboration not only enriches the visitor experience at the resort but also strengthens Kiehl's commitment to skin protection in challenging outdoor conditions.
The expansion aims to enhance Kiehl's presence at JHMR by offering more engaging activities across the mountain. Consumers will benefit from added sampling opportunities and exclusive events that promote brand engagement. Moreover, the partnership has led to a notable increase in product availability in essential retail locations such as Teton Village Sports and Jackson Hole Sports. Visitors can now access Kiehl's premium sun protection and the newly launched Ultra Body Cream at various high-traffic points, including ski gondolas and private booking services.
Notably, Kiehl's is transforming its Hell's Kitchen store in New York City into an innovative pop-up concept store designed to showcase the Ultra Body Cream. This immersive shopping experience aims to emphasize the importance of body hydration while celebrating the brand's partnership with JHMR through unique content and limited-edition merchandise. Customers visiting the concept store will have the chance to receive a complimentary limited-edition beanie or socks with the purchase of Kiehl's Ultra Body Cream or Ultra Facial Cream. Simultaneously, online shoppers can take advantage of a special Winter Hydration Bundle available on Kiehls.com, offering a selection of essential winter skincare items at a discounted rate.
John Reed, Kiehl's General Manager, expressed his excitement stating, "Kiehl's is thrilled to continue our partnership with Jackson Hole Mountain Resort, reflecting a mutual enthusiasm for adventure and skincare. This collaboration not only showcases the efficacious nature of our products in extreme conditions but also enriches customer experiences with enhanced engagement strategies."
Kiehl's partnership with JHMR exemplifies the brand’s broader commitment to self-care and adventure, seamlessly blending effective skincare with lifestyle experiences. The initiative underlines Kiehl's efforts to reach consumers who prioritize skin health while exploring the great outdoors. As part of this initiative, Kiehl’s is also rolling out personalized consultations and advanced skin assessments, ensuring a tailored shopping experience both at the resort and within the immersive store.
Ned Wonson, the Vice President of Marketing at JHMR, highlighted the essential nature of this collaboration, noting that Kiehl's high-performance products are an incredible addition to the overall experience of visitors to Jackson Hole. The partnership underscores Kiehl's mission to empower consumers to embrace skincare as part of their lifestyle, particularly when faced with the elements.
As Kiehl's pushes boundaries further into both outdoor adventure and urban experiences, it cements its position as a leader in innovative skincare solutions. Its dedication to not only providing premium products but also creating memorable experiences will ensure that Kiehl's remains a go-to brand for beauty enthusiasts and outdoor adventurers alike. For more insights into the collaboration and to shop the exclusive Winter Hydration Bundle, be sure to visit Kiehls.com. Join the conversation on social media by following @Kiehls, and stay engaged with all the latest news and offerings from this dynamic skincare brand.