McCormick Unveils New MISSION BBQ Sauces for Retail
In a flavorful collaboration, McCormick®, renowned for its innovative spice blends, has joined forces with the beloved fast-casual dining brand, MISSION BBQ. This partnership aims to introduce a new line of barbecue sauces that will soon be gracing supermarket shelves across the United States.
With the launch set for March 2026, fans of BBQ will have access to four signature flavors inspired by different regional barbecue traditions. These include:
- - MISSION BBQ Memphis Belle: Infused with a smooth molasses sweetness and a tangy kick, this sauce is perfect for enhancing dishes such as chicken, ribs, and pulled pork.
- - MISSION BBQ Blue Ridge Smoky Mountain: This sauce delivers bold, smoky notes combined with thick molasses and tangy vinegar, creating a rich accompaniment to pulled pork and seafood.
- - MISSION BBQ Texas Twang: Characterized by a unique blend of savory vinegar and the sweetness of honey, this sauce fits perfectly with brisket, ribs, and chicken, offering a taste of the Lone Star state.
- - MISSION BBQ KC Classic: A Kansas City-style staple, this sauce is celebrated for its bold tang and warm spices, making it a must-have for any serious barbecue enthusiast.
Steve Newton, Co-Founder of MISSION BBQ, expressed excitement about this collaboration, stating, "Bringing our classic American barbeque flavors to more people than ever is an exciting next step for MISSION BBQ. Partnering with McCormick, another Maryland-based giant in flavor innovation, enhances the authenticity of our sauces. Together, we aim to share our bold flavors with barbeque lovers throughout the nation."
Valda Coryat, Vice President of Marketing at McCormick, echoed this sentiment, highlighting the brand's mission to deliver exceptional taste experiences. "By combining MISSION BBQ's renowned sauce profiles with McCormick's extensive expertise in flavor, we are thrilled to bring these authentic sauces into households across the U.S.," she said.
MISSION BBQ is known for its authentic, oak-smoked barbecue, with each restaurant offering meat smoked on-site for up to 16 hours using white oak wood. In addition to serving classics like brisket, pulled pork, turkey, and chicken, the restaurant features signature sides such as macaroni and cheese and coleslaw, all of which are beautifully complemented by the brand's barbecue sauces.
Moreover, MISSION BBQ prides itself on a mission to 'Serve Those Who Serve,' actively supporting organizations such as Tunnel to Towers, Honor Flight, and Wreaths Across America. The introduction of these sauces marks a new chapter in the brand's commitment to honoring those who protect America while sharing their delicious flavors with a wider audience.
Consumers can anticipate the arrival of these sauces both online and in retail outlets nationwide in the upcoming weeks. To stay updated on the latest flavors and offerings, fans are encouraged to follow MISSION BBQ on social media platforms like Instagram and Facebook.
For those passionate about BBQ or simply looking to spice up their meals, this new line of MISSION BBQ sauces by McCormick signifies a unique blend of tradition, taste, and community spirit—hitting the shelves just in time for spring gatherings and summer barbecues. Whether you're hosting a family cookout or just enjoying a backyard meal, these sauces are set to enhance the experience and provide a true taste of American barbecue culture.