Discover Astoria Odier’s Chic New Office Knitwear
Astoria, based in Bunkyo, Tokyo, will unveil their latest collection on January 13, featuring elegant and feminine office attire designed to cater to the modern woman. With the shift towards remote work, flexibility and versatility in office wear have become more important than ever.
The new “300-Day Wear Knit” is specifically designed to easily transform any outfit into a polished, professional look suitable for both commuting and casual outings. Understanding that many women now work from home or have varying work schedules, this collection addresses the need for adaptable fashion. The popularity of layered styles, especially tailored pants paired with stylish shirts, has created a demand for knits that balance comfort with sophistication, especially as winter gives way to spring.
The “300-Day Wear Knit” stands out with its excellent cost-performance, allowing women to integrate these pieces seamlessly into their wardrobes across seasons. This knitwear not only combats the bulkiness often associated with winter layers but also enhances mobility, thereby mitigating common concerns such as shoulder strain or difficulty moving. Made with the same high-quality fibers that define the Astoria Odier brand, it offers an elevated sense of elegance while maintaining practicality.
Product Focus: 2-Way Color Spundish Cardigan
One of the standout pieces is the 2-way Color Spundish Cardigan, characterized by its removable collar, making it versatile for various settings. The simple yet chic design coupled with glossy buttons gives it an elegant touch. Users will appreciate the lightweight and soft feel of the spundish material that ensures a snug yet stylish silhouette.
With an easy-fit structure, this cardigan is designed to allow for prolonged wear without compromising comfort. The discreet pocket feature adds a stylish touch while preventing the outfit from appearing too basic. Perfect for layered looks, this innovative knit beautifully replicates the essence of signature office wear combined with casual elements, ultimately making it suitable for fluctuating winter temperatures. Stylish enough for those busy mornings, it delivers both form and function effortlessly.
Explore the Color Options
Astoria Odier's knitwear comes in vibrant colors including navy, ivory, and red. Each piece is available in sizes M and L at a reasonable price of 5,390 yen (tax included). Limited edition color coordination examples demonstrate the versatility of these knits across the winter-spring transition.
Feedback and Community Engagement
In tandem with the product launch, Astoria Odier conducted a survey on social media platforms to engage with their customers about winter layering issues. With 403 participants, the results revealed that 46.4% struggled with temperature fluctuations between indoor and outdoor environments. Others indicated concerns about bulkiness and difficult movement in layered styles.
This data was invaluable for developing '300-Day Wear Knit', made primarily from rayon for flexibility, combined with resilient polyester for durability. These materials are adept at resisting temperature impacts, ensuring wearer comfort. The knit also minimizes pilling by using fibers that reduce fuzziness over time, addressing a common concern among knitwear users, thus enhancing longevity.
For those interested, more details and stunning visuals can be found on their official website:
Official Astoria Odier Online Shop.
About Astoria Odier
Founded in 2007, Astoria Odier is dedicated to providing sophisticated yet feminine casual office styles designed to make working women feel empowered and stylish. As they approach their 20th anniversary in 2027, Astoria continues to prioritize the creation of clothing that celebrates everyday elegance.
To learn more about their exclusive collections, visit: