Tec-Do Partners with OpenAI to Revolutionize Advertising in ChatGPT

Tec-Do and OpenAI: A Game-Changing Partnership in Advertising

In a landmark announcement made on July 10, 2026, Tec-Do has emerged as a key technology partner, facilitating advertising in ChatGPT. This collaboration marks a significant leap in leveraging AI-driven marketing strategies, enabling advertisers to seize new opportunities powered by data-driven insights.

Tec-Do's integration with OpenAI showcases its leadership in the global marketing technology landscape. As generative AI continues to disrupt traditional commerce with innovations like Agentic Commerce, Tec-Do stands positioned to assist brands in navigating these evolving markets. The anticipated shift from conventional advertising to AI-driven commerce reflects both changing consumer interactions and the emergence of new digital channels.

Li Shuhao, the CEO of Tec-Do, emphasized the importance of this collaboration by stating, “Our engagement with OpenAI signals a new era for Tec-Do as Agentic Commerce transforms digital shopping experiences.” The company believes in the transformative impact of conversational AI, which is becoming essential for businesses seeking to engage effectively with customers.

The Tec-Chi Advantage

Central to Tec-Do's strategy is its innovative multi-agent marketing system, Navos, built upon the advanced Tec-Chi model. This AI model is specifically designed for marketing applications and has garnered acclaim for its domain-specific capabilities. In fact, Tec-Chi achieved a top rank in the global SuperCLUE-Mkt advertising benchmark, excelling in reasoning and question-answering functionalities.

Navos provides an all-encompassing solution for marketers, directly covering every aspect from market research and creative development to media strategies and performance evaluation. By enhancing autonomous execution and continual optimization, Navos fosters a performance cycle that enables brands to boost their marketing efficiency significantly. The ambition is to condense typical marketing timelines from several months into mere hours, presenting a streamlined approach for advertisers.

As Tec-Do extends access to ChatGPT Ads via Navos, promising early outcomes have already been recorded. The partnership has successfully launched its first invitation-only campaigns, showcasing exceptional performance and outperforming expectations. For instance, one customer noted that the introduction of ChatGPT Ads led to a remarkable reduction in customer acquisition costs, resulting in a 2.5-fold increase in return on investment (ROI).

Paving the Future of AI-Native Commerce

Looking ahead, Tec-Do plans to further develop its foundational models and intelligent agent technologies. This focus is intended to bolster the emergence of AI-centric commerce ecosystems and facilitate sustainable growth for brands across various platforms. By championing the principles of Agentic Commerce, Tec-Do aims to redefine how brands can connect with their audiences in a world increasingly dominated by AI.

Founded in 2017, Tec-Do has positioned itself as a leading martech firm specializing in effective, result-oriented marketing solutions. Driven by its Tec-Chi multi-modal large language models and the versatile Navos platform, Tec-Do provides a comprehensive suite of performance-oriented marketing services. Through the optimization of crucial marketing processes, the company has serviced over 100,000 advertisers across diverse sectors, including e-commerce, entertainment, and gaming.

This strategic alliance with OpenAI not only enriches Tec-Do’s offerings but also signals a transformative shift in how digital advertising will evolve through AI integration. As the demand for effective digital engagement escalates, partnerships like these pave the way for innovative solutions that can respond to dynamic market needs.

In summary, Tec-Do’s collaboration with OpenAI is not just a partnership; it’s a promise of future-ready marketing strategies and a foundation for the next wave of digital commerce. Brands looking to thrive in this new environment can expect a robust platform that elevates their marketing endeavors toward maximized customer engagement and conversion success.